On World Mental Health Day, new research highlights that three in four employees are struggling with their mental health; far more than previously expected.
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In brief: the Disney-owned sports property is in talks to partner with the sports betting company
Gamers are also 34% more likely to view an in-game advertisement than those placed on other digital channels like social media and websites
In brief: Reddit has made several updates to its Ads Manager with the goal of improving how advertisers get started with, manage, and get the most of out their campaigns.
In brief: Spotify has acquired online safety company Kinzen with the goal of “ramping up” its efforts to protect users from harmful content.
The former OMD and BBDO US CEO will lead the US chapter of advertising’s climate action initiative.
In times like these, it’s not so much about what a brand is marketing, but more how a brand is marketing.
Brands are doing themselves, as well as diverse communities, a disservice by relying on legacy safety tools.
First, recognise the blind spot in our current marketing theory.
DoubleVerify has launched DV Attention Lab to offer advertisers attention-based insights and recommendations on campaign performance.