Ryan Reynolds has been all over Cannes Lions this week. But what did we actually learn?
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A flying trip to Cannes is even worse for the planet than you think. But our industry can hit net zero with some fundamental changes all year round.
The pro bono “Advantage Ukraine” campaign will urge foreign business investment in the war-torn country.
The UK’s ad industry was given a central role on the global stage at Cannes Lions amid international plans to adopt Ad Net Zero.
The paper once known as The Thunderer looks weak after pulling a story about yet more Boris Johnson allegations without explanation.
The industry is currently at a critical inflection point.
The first thing all agencies should be saying to their clients is: hold your nerve.
Brands need to find ways to marry past, present and future.
If we don’t reveal and accept contradictions in data, are we truly demonstrating an understanding of real life?
The WFA-led coalition also announced new standards on ad placements, and a brand safety outline for the metaverse.
