PageFair’s Dr Johnny Ryan shares the findings of a new report produced with ISBA and the Advertising Research Foundation examining the behaviour of different types of internet user.
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The collapse of the BBC Store has huge implications, writes Research the Media’s Richard Marks. How can broadcasters generate additional revenue from their content online?
Ireland joins the from Facebook’s Atlas, where he served as senior solutions consultant. He also has experience in programmatic technologies and technical consultancy from past roles at AppNexus and IBM.
Richard Shotton and Laura Maclean explore what impact mood has on the influence of advertising.
Some companies are conditioned to exaggerate, while others place blind faith in their own numbers – either way, someone will call them out, one bollocks stat at a time. By Dominic Mills.
Ben Price joins from Future Publishing where he focused on developing operational processes, products and strategies.
According to The Telegraph, the publisher is poised to announce a deal with Trinity Mirror that will see it outsource its printing.
Leading figures from across the media industry share their reactions to the unfolding news.
In a fascinating debate at the 2017 Connected Consumer Conference we learned what is essentially a magic formula for better advertising – but the ingredients to make it work are not always easy to acquire.
Smartphones account for 82% of the time people spend visiting health/fitness sites and apps.
