Could the deal shift the perception that quality content is stuck behind paywalls and open the door to more free services? What does this mean for broadcasters and advertisers?
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The move intends to bring together key industry events, research and opportunities for brands and creators.
Media planners need to use data, analysis and good old-fashioned common sense and judgement as a trusted advisor to advertisers, not as a credulous spinner of the established narrative or for commercial gain.
Havas Media Network UK’s chief digital officer speaks to host Jack Benjamin about how AI search will make upper-funnel brand strategies more important and why publishers would be wise to lean in to the new era of search even if it puts them at a disadvantage.
The Professional Publishers Association has proposed the CMA introduce conduct requirements for Google and others around transparency and clear attribution.
As the 2025/26 Premier League season kicks off, Sky Media has announced a record number of sponsors, including Guinness, Coca-Cola, Uber Eats, The British Army, Bet365 and EA Sports.
The Media Leader spoke to industry leaders to find out their favourite pieces of creative content so far in 2025 — be it ads, articles, TV shows, films or more.
As search evolves rapidly in the age of LLMs, here are five steps for marketers to future-proof their discovery strategy.
The incoming LHF TV and online ban offers brands an opportunity to be more innovative with their creative, trial new channels and rethink their media strategies.
The Media Leader Awards 2025 are open for nominations, providing an opportunity to propel careers in the media industry.