There has been speculation that Tim Hipperson’s departure from Zenith is linked to the loss of two of the company’s core clients. However, this theory is flawed, says Dominic Mills. Here, he explains why…
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The agreement, with Syco Entertainment and FremantleMedia UK, extends ITV’s long-running relationship with Simon Cowell through until the end of 2016.
Following its IPO, Simon Andrews, founder of Addictive!, asks – amongst strong scepticism – if Twitter can really work as an ad medium.
The station will broadcast live commentary in the UK of every match from the opening game on 12 June through to the final at Rio’s Maracana Stadium on 13 July.
The verification confirms that Quantcast’s systems and policies prevent ads from appearing within unsuitable or damaging contexts and is an important milestone that confirms safeguards for advertisers.
Children in Need Rocks brought an eclectic line up of popular musicians of the day under one roof to provide some cheeky rawwwwk on a school night – as Professor Brian Cox investigated the science of Doctor Who.
Despite comfortably keeping its title as the second most popular online newsbrand, the Guardian was down -5.8% to secure a little over 4.6 million daily users.
Although revenue was down in the third quarter, Trinity Mirror reported strong growth in its digital audience for the third quarter, as well as an increase in digital ad revenues.
After 25 long years, Wednesday night brought some sweet relief for actor David Suchet as he finally laid Agatha Christie’s Poirot (ITV, 8pm) to rest.
The Managing Media Convergence report, which tracks changes in consumer behaviour, found that 68% of companies are taking a more ‘joined-up’ approach to media planning as a result of convergence.