Just 24 hours after the Tournament That Shall Not Be Named finally wrapped up, the nation’s TV schedule snapped back into normality.
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As they try to forge a contemporary audience measurement system, newspaper publishers have joined forces and served notice on the National Readership Survey. A victory for planning? asks Dominic Mills.
Sunday night saw enthused football fans reach a frenzy of global proportions with all eyes on the Estadio do Maracana in Rio de Janeiro, as – at long last – the FIFA World Cup 2014 (7pm) tournament finally came to an end.
TNS’s Connected Life study reveals that almost half of people who watch TV in the evening simultaneously engage in other digital activities.
In a world first, Kantar Media has been given a four year contract for the provision of Dutch cross platform ratings from September 2015.
Tl;dr – tech-slang for too long; didn’t read – captures the acute problem brands now face when communicating with audiences. So what can we do? asks OMD UK’s Hamid Habib.
The Independent and The Sunday Post record the best monthly performances, whilst the Sun and the Sun on Sunday see circulation declines, according to the latest ABC results.
Ad-tech company Adbrain has announced the appointment of Tim Abraham as director of data platforms, where he will work with the company’s London-based engineering team.
Kinetic’s new creative for Dove uses colour recognition tech to change the creative based on a viewer’s outfit – before directing them to the nearest Boots.
In this week’s round-up of all things mobile, Simon Andrews, founder of Addictive!, looks at how Google is taking on Amazon in the grocery race, and the growing threat from China.