Newspapers have to do a better job to sell their story and proposition to agencies, an audience at MediaTel’s The Future of National Newspapers conference was told last week.
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By 2017, eMarketer estimates that more than half of the UK population will use a tablet device regularly.
The implementation of the ABC Spiders & Robots List is expected to be a key step to prevent non-human traffic being counted in web analytics.
Although only 6.8 million viewers tuned in for Tuesday’s fun festivities on EastEnders, it proved enough to defeat solitary soap rival Emmerdale (ITV, 7pm) along with any of the 9pm offerings.
As the Privy Council is due to rule on the two Royal Charters governing press regulation, the Daily Mail’s editor Paul Dacre could not have chosen a worse week for his rush of poisonous blood to the head says Raymond Snoddy.
In a couple of years wearable tech will, we’re told, be omnipresent – so how will that change consumer behaviours? We asked Charlie Williams-Brown, a creative technologist at Mindshare UK, to share his thoughts on the future.
Following the launch of weekly magazine editions for both the iPad and Blackberry Z10 smartphone, Grazia will introduce a new ‘shop-able’ magazine app for the iPhone.
New channels include GOLD, Discovery, E! and Sky News, available at no extra cost.
According to data recently released by online measurement company Nielsen, August brought a small increase to the UK’s digital universe. A total of 40.9 million people across the country used the internet
Posterscope partners with Proxama to deliver real-time reporting, content management and optimisation for NFC campaigns.