If you want to drive change, learning that people are actively working against you can be hard, but they may have a point. By listening to them and making adjustments, you can still make progress.
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DCM CEO Karen Stacey joined host Jack Benjamin to discuss new research on how context drives price premiums and unpack what has driven DCM’s 33% revenue growth in Q1.
It’s time we stopped performing thought leadership and started pursuing actual thought if we want the industry to be better.
Bridget Jones topped the box office once again, but a relatively weak offering compared poorly with last March’s Dune: Part Two.
Donald Trump’s wide-reaching tariffs, announced on 2 April, are likely to have severe negative consequences on ad budgets globally, according to analysts.
New research from MG OMD and Reach unpacked the importance of community to personal identity and suggested brands should consider community-based targeting to appeal to consumers authentically.
In theory, all the online audience data now available allows us to optimise the way we work. But does it truly improve efficiency and effectiveness? This is fiercely debated.
Wlazik replaces outgoing Europe sales VP Stuart Flint, who announced he was leaving the short-form video giant last week.
Gravity Connect will enable brands to geo-target directly or convert postcode data into identifiers such as cookieless IDs.
Watch: Sam Taylor explains how he and his team are pushing the envelope with data-driven AV marketing.
