More Uk articles

Lindsay Hong, co-founder and CEO of the SaaS company, explains how big data can now be used to predict which creative assets work best in different media environments.

The social platform’s new AI-led solutions aim to make emerging trends more accessible to brands.

Ocean and Lumen’s research also found that this format delivers higher brand recall than online video.

GameBreaks launched in the US and Canada earlier this year, allowing advertisers to brand remote-controlled games.

Clancy discusses how the popular streaming platform wants to grow its ads business while maintaining a quality user experience — and how brands can embrace going live.

The team behind Channel 4’s latest Gen Z research discuss key findings and what the implications are for brands.

The Beeb is facing accusations that it is altering content to win over Reform voters. At a time when there was never a greater need for proper journalism, the BBC cannot make another serious misjudgement. 

Capitalising on CTV will enable brands to spread their wings beyond the saturated space of social and democratise the region’s digital ecosystem. 

Full report available at: AV > Cinema

The charity’s Stranger Than Summer gala raised £153,500 to support the industry’s mental wellness.