Michael Bayler, strategist and author, Bayler & Associates, on automated value…
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Netflix has reached the one million subscriber milestone in the UK and Ireland.
Matthew Breen, head of video / vision account manager at MPG Media Contacts, on the latest X Factor series…
This weekend saw an over-helping of soap action followed by the return of a dependable favourite for ITV1. While The X Factor may have been down on previous series openers, it still attracted a strong audience despite the surprise spot of seasonal weather.
The UK public have felt increasingly more proud, patriotic and happy about Britain hosting the Olympics as the 17 days of the Games progressed. Their excitement towards the forthcoming Paralympics has also intensified during the Olympics, but positivity towards sponsors has fluctuated, according to the official research provider to London 2012, Nielsen.
The Future Foundation’s Jason Mander gives an insight into the behaviour of Facebook fans who “like” a brand…
The National Readership Survey (NRS) has confirmed that NRS PADD (Print And Digital Data) – its new dataset of combined print and website readership figures – will launch on the 10 September.
Google is running a series of print ads in a bid to demonstrate that online ads are more effective.
Glossy Girl & Paper Boy review the latest ABC Consumer Magazines and National Newspaper data, as well as today’s NRS figures…
The overall daily newspaper market was down -9.3% YoY and -1.3% PoP in July, however, a number of titles posted increases in the month.