Marketing budgets fell in the fourth quarter of 2010 as confidence for the 2011 outlook dropped, according to the latest IPA / BDO Bellwether Report.
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YouTube mobile traffic tripled during 2010 to 200 million views a day.
Circulation figures were down across the board once again in December. The daily newspaper market posted a 6.7% decline on last year’s pre-Christmas figures.
ITV1’s new three-part mini thriller series Kidnap and Ransom started on a high of 6.1 million viewers last night.
In the second Mobile Fix of 2011, Simon Andrews, founder of the full service mobile agency addictive!, says retailers with a smart mobile strategy will gain a competitive advantage over those who sit back and watch new tools and new players re-engineer retailing.
In our first trend update of 2011, the Future Foundation explores the move towards increasing consumer power – a powerful trend and one that is being redefined and rejuvenated as we look to the coming decade.
Culture secretary Jeremy Hunt is resigned to a judicial challenge whether he allows the BSkyB takeover or not.
The social gaming market is expected to surpass $1 billion this year, according to new estimates from eMarketer.
ITV1’s new Midsomer Murders banked the all-important prime time ratings last night with a high of more than six million viewers.
BBC One’s Tuesday night line-up proved to be a ratings winner once again this week. The channel secured the highest audience share from 7.30pm onwards.
