Africa and the Middle East will lead the world in terms of the percentage of mobile broadband subscriptions through 2012, according to a new report from Pyramid Research, the telecom research arm of the Light Reading Communications Network. Although Africa and the Middle East generated 10% of global mobile revenue in 2008, the region contributed… Continue reading Africa and Middle East predicted to lead mobile broadband subscriber growth by 2012
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All you need to know about In-Game Advertising on just one page, covering definitions, impact on advertising and the current and future market.
All you need to know about VOD on just one page, covering definitions, impact on advertising and the current and future market.
ITV1’s new Taggart series secured the highest ratings during the all-important 9pm to 10pm peak-hour last night with more than 4.3 million viewers.The long-running crime drama, with Alex Norton and Blythe Duff, kick-started with a high of 4.36 million viewers and a 19.3% average audience share.Elsewhere, BBC One’s Crimewatch, which featured the hunt for the… Continue reading Taggart returns with over 4m viewers
The Local Radio Company has received a renewed takeover offer of £2.5 million from Hallwood.Hallwood’s new offer, which well exceeds its previous bid of £1.8 million, values the company’s shares at 3.5p each.The company’s renewed bid comes after rival bidder UKRD offered LRC 3.25p per share on Wednesday – UKRD increased its offer after its… Continue reading Shareholders increase The Local Radio Company offer to £2.5m
Disney has acquired almost a 30% stake in US online TV platform Hulu, the joint venture between NBC Universal and News Corp.The deal will see Disney broadcast full-length episodes of its ABC TV programmes, such as Lost, Grey’s Anatomy, Ugly Betty and Desperate Housewives on Hulu.Financial terms of the deal were not disclosed but all… Continue reading Disney acquires stake in Hulu
The Internet Advertising Bureau (IAB) has released updated best practice guidelines for online video advertising.The new guidelines have been produced by the IAB’s Video Council, which comprises broadcasters, publishers, agencies and networks.The council has also launched an educational online resource www.iabuk.net/video and handbook which take practitioners through the process in running an effective video advertising… Continue reading IAB updates video advertising best practice guidelines
Kent Messenger has revamped the eight titles in its free Extra series and plans to trial user-generated content in the Canterbury edition in a bid to push its paid-for titles.The regional publisher has redesigned the Extra series, which include the Ashford Extra, Canterbury Extra, Folkestone & Dover Extra, Gravesend, Dartford & Swanley Extra, Maidstone Extra,… Continue reading Kent Messenger revamps its Extra series
Future Publishing is revamping its flagship computer game title PC Gamer following the title’s 200th issue published earlier this month.The new look will give the magazine a refreshed logo and a new layout, as well as an increased focus on features.It will go on sale on 7 May with a cover price of £5.99.The latest… Continue reading PC Gamer gets revamp
UKTV’s Home channel rebrand is set to launch at the end of the month with a new website to give interior design advice to DIY enthusiasts.The idents for the channel run with the strap line – ‘There’s no place like it’ – alongside a through-the-key-hole theme.The four idents, which have been designed by Red Bee… Continue reading UKTV set for Home channel launch
