These tables include the latest AA UK advertising short term quarterly forecasts, short term yearly forecasts, and UK long term forecasts.
More Uk articles
June saw the release of a study by the Interactive Advertising Bureau Europe revealing that European online advertising was worth €12.9 billion in 2008. Search remains the leading format in Europe, the report found, with a year on year growth rate of 26%, accounting for 43% of online ad expenditure in the 19 countries measured… Continue reading INSIGHTanalysis: Media Healthcheck – June 2009
Commercial radio needs to consolidate and diversify in order to overcome the challenges posed by the recession, according to former BBC head of strategy Mark Oliver.Speaking yesterday at The Radio Academy’s Radio Festival in Nottingham, Oliver, chief executive of media advisors Oliver & Ohlbaum Associates, said that radio stations should also concentrate on branded content… Continue reading Radio Festival: Consolidation is key for commercial radio
Our weekly columnist Raymond Snoddy witnessed the UK TV industry getting together yesterday… but only in the sense of being in the same room. “It was just like the good old days with terrestrial broadcasters attacking each other and Sky attacking everyone in sight. There was not a partnership to be seen.” It was once said… Continue reading Broadcasting partnerships… a new dawn?
This table shows Magna’s worldwide advertising spend forecast from 1990, including figures for US and non-US adspend.
ITV’s chief executive Michael Grade said the broadcaster’s proposed partnership with the BBC to share regional news premises and footage is now unlikely to happen.ITV has critised the proposal in recent months, despite signing a memorandum of understanding with the BBC in March, particularly over the lower value they expect to get from the deal,… Continue reading Grade: BBC and ITV’s regional news partnership is unlikely
The government’s target of completing the digital radio switchover by 2015, as set out in Lord Carter’s Digital Britain report, is “very ambitious”, according to the BBC’s director of audio.Speaking at The Radio Academy’s annual festival in Nottingham today, Tim Davie said that although Carter’s plans are ambitious, he is hopeful that the switchover “should… Continue reading BBC’s Tim Davie: Radio switchover plans are “ambitious”
The Local Radio Company said today that it is continuing to restructure its portfolio and reduce its central overheads. It is understood that the company’s restructuring process will see it sell around four more stations. In unaudited results for the six months to 31 March, TLRC said like for like revenue from continuing operations was… Continue reading The Local Radio Company continues with restructure
The mobile phone is increasingly displacing the PC for women in the US, especially in the 12-24 age group, according to SRG’s new Women and Digital Life study. The study, based on in-depth interviews with 2,000 women aged 12 and older in the US, found that over 80% of US women are now using a… Continue reading Mobile phones displacing the PC for US women
BBC One’s late-night Wimbledon coverage secured the highest ratings by far with an impressive 11.8 million peak viewers.The channel rescheduled all of its programming to BBC Two last night in order to show Murray’s five-set victory over Switzerland’s Stanislas Wawrinka under the new Centre Court lights.BBC One’s Wimbledon ratings increased steadily throughout the day, securing… Continue reading Overnights: Andy Murray’s late night victory pulls in 11.8m viewers
