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Global ad spend is expected to decline 0.2% overall in 2009, while developing markets will still grow but at a slower rate than previously forecast, according to ZenithOptimedia’s new report.The report predicts that developing markets, such as Asia Pacific and Central & Eastern Europe, will largely counterbalance the decline in North America and Western Europe’s… Continue reading ZenithOptimedia: No growth in global ad spend next year

Newspapers and magazines will thrive during the recession, according to the Wall Street Journal‘s managing editor, Robert Thomson.Speaking at the Reuters Media Summit in New York last week, Thomson said: “You’re starting to see them emerge in the sunlight after this period of darkness.”Advertisers are slowly returning but are looking for safer options when spending… Continue reading WSJ editor: Newspapers & magazines will thrive during recession

Developing markets will largely counterbalance the decline in North America and Western Europe’s ad spend next year, which will fall by 5.7% and 1% respectively, according to ZenithOptimedia. Global ad spend is expected to decline 0.2% overall in 2009, while Asia Pacific and Central & Eastern Europe will still grow but at a slower rate… Continue reading ZenithOptimedia forecasts no growth in global adspend in 2009

ITV1’s I’m a Celebrity Get Me Out of Here! final attracted over 9.7 million peak viewers and a 39.3% audience share on Friday evening.More than 9.1 million average viewers tuned into see the final three contestants battle it out before Joe Swash was crowned king of the jungle.Meanwhile, ITV1’s all important X Factor semi-final pulled… Continue reading I’m a Celebrity finale pulls in over 9.7m viewers

Global ad spend is expected to decline 0.2% overall in 2009, while developing markets will still grow but at a slower rate than previously forecast, according to ZenithOptimedia’s new report.The report predicts that developing markets, such as Asia Pacific and Central & Eastern Europe, will largely counterbalance the decline in North America and Western Europe’s… Continue reading ZenithOptimedia: No growth in global adspend next year

BSkyB’s has made its new online video service Sky Player TV cheaper than its satellite TV packages.The broadcaster’s online service offers users a choice of three packages ranging from £15 to £34 a month, while Sky’s cheapest satellite TV package is £17 a month.Sky’s Entertainment Pack, which will be available at the cheaper monthly rate… Continue reading BSkyB is set make its online TV cheaper than satellite

Analysts at Screen Digest have criticised the Competition Commission (CC) after it ruled that online-video service Project Kangaroo will not have an effect on the UK online advertising market.Earlier this week, the CC ruled that Project Kangaroo (the joint venture between BBC Worldwide ITV and Channel 4) “is likely to result in a substantial lessening… Continue reading Analysts criticise Competition Commission’s Kangaroo ruling

Daily Newspaper MarketThe national daily newspaper market suffered an overall circulation fall of 4% year on year in November.The only daily national titles in our analysis to report circulation growth were the Financial Times and Guardian, up 0.8% and 0.4% year on year respectively.The Independent saw the largest fall of the national titles, down 13.8%… Continue reading ABC National Newspaper Round-Up: November 2008

This week’s edition of “The Inside Line” focuses on the Competition Commission’s provisional report into BBC Worldwide, ITV and Channel 4’s joint online VoD venture, Project Kangaroo. Each week we will take a key media topic and ask the industry for their opinion.This week’s question:Is the Competition Commission right to impose restrictions upon Project Kangaroo?Andy… Continue reading The Inside Line: Project Kangaroo’s competition issues

November saw the Evening Standard‘s circulation slip by 1.2% month on month, to around 303,000 copies.Distribution figures for the afternoon freesheets the London Lite and thelondonpaper remained static month on month.The London Lite has a total figure of around 401,000 copies while thelondonpaper‘s is almost 501,000 copies.Both morning freesheets recorded slight distribution increases in November,… Continue reading Evening Standard sees month on month circulation dip