Channel Five is set to make one in four staff redundant following a comprehensive restructuring plan in “the midst of one of the most difficult financial environments in history”.Five today announced plans to significantly change its organisation and management structures, which will involve merging a number of key departments such as marketing, creative, legal and… Continue reading Five to cut one in four workers
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Grand Designs, Channel 4’s popular house-building programme, pulled in the highest ratings during the all-important 9pm to 10pm slot last night.More than 4.2 million peak viewers tuned in to see the sixth episode of Kevin McClouds’ well-known design show, securing Channel 4 with the overall largest audience share (17.8%) during the peak hour.However, BBC One’s… Continue reading Grand Designs pulls in the highest ratings
January was a difficult month all round, with all channels recording a year on year decrease in commercial revenue. The biggest fall was recorded by Five, which was down 42.8% on January 2008’s total to stand at £11.06 million.Following the release of its annual results (see ITV’s profits down by 41%), ITV1 continued to suffer… Continue reading TV Market Round-Up – January 2009
The BBC Trust has confirmed that it will bring “greater clarity” to BBC Worldwide’s business activities in a bid to ensure they align with the corporation’s PSB purposes, in an interim statement on its review of commercial activities.The Trust also plans to make changes to “BBC Worldwide’s detailed control framework to establish a more contained… Continue reading BBC Trust to reign in BBC Worldwide’s remit
In a wide-ranging address on the future media landscape, Richard Eyre (a director of Guardian Media Group) painted a gloomy picture for the future of print at yesterday’s Annual ISBA conference in London.“Inside 18 months, the first titles will become online only.” This will include some nationals, Eyre added. “Newspapers are kidding themselves if they… Continue reading Eyre: Expect first nationals to close within 18 months
David Brennan, research and strategy director of Thinkbox, speaking at ISBA’s annual conference yesterday, pointed to the “serious growth” in use of TV over the internet (or Me TV as he labelled it), and described the advertising opportunities around this as a “real extension to broadcast TV”.Brennan bemoaned the lack of audience research data to… Continue reading Thinkbox uses ISBA platform to urge BARB to “get a move on”
William Hill is launching a direct response outdoor advertising campaign to run on 5,000 Clear Channel Outdoor 6-sheets across the UK.The campaign was planned by communications planning agency Edwards, Groom Saunders.The creative invites new customers to call 0800 44 40 40 and quote ‘POSTER’ with the incentive of receiving a £30 free bet, when they… Continue reading William Hill launches campaign on 5,000 Clear Channel Outdoor 6-sheets
Facebook is the brand most searched for by UK internet users, according to new research from online intelligence service Hitwise.During the 12 weeks ending 3 January 2009, 1 in every 42 UK internet searches in the UK included the term ‘facebook’, Hitwise said.Facebook received 52% more searches than the second most popular brand, YouTube. The… Continue reading Facebook is UK’s most searched for brand
Associated Newspapers’ free morning title Metro suffered double-digit declines in advertising revenues for the first quarter of the year. Managing director Steve Auckland revealed that the drop in advertising follows single digit declines between October and December last year. Auckland said: “The paper is still profitable, but it has suffered a double-digit decline in ad… Continue reading Metro suffered double-digit ad revenue declines in Q1 2009
The vast majority of US adult consumers still consider the print editions of newspapers and magazines indispensable sources of news and entertainment, a survey has found. The survey, from public relations firm The Rosen Group, polled Americans about the current state of media, and what might be in store for the future. Nearly 80% of… Continue reading US adults still consider print media valuable entertainment source
