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The latest RAJAR figures, for the third quarter of 2008, show that BBC Radio 2 once again had the highest weekly reach of all the national stations, at 13 million listeners, with a year on year rise of 0.4%.BBC Radio 1 was just behind, with an average of around 10.9 million listeners per week, up… Continue reading Year on Year Rise In Reach For Radio 2

The topic of a challenging year ahead was tackled in the second panel discussion at yesterday’s ‘Future of the Media Agency’ seminar help by MediaTel Group.The panel of Andy Barnes (Channel 4), Chris Locke (VivaKi), Rob Atkinson (ClearChannel) and Jane Wolfson (Initiative) discussed how to cope with a potential reduction in media spend.Chris Locke felt… Continue reading Agency Seminar: How To Survive 2009

The IPA today unveiled the new Touchpoints2 Integrated Planning Database, which is set to become available from Telmar, IMS and KMR from the end of this month.All the previous data currencies will still be available on the new system, as well as Fame for cinema, which replaces Caviar.In addition, Touchpoints2 now has a simulated search… Continue reading IPA Launches TouchPoints 2

The latest RAJAR figures, for the third quarter of 2008, show that All BBC radio experienced a year on year increase in weekly reach of 0.3%, while All Commercial radio suffered a year on year dip of 0.2%.However, comparing to the previous quarter, All BBC’s reach declined by 1%, while All Commercial enjoyed a 0.6%… Continue reading Mixed Fortunes For Overall Radio Market

Yesterday saw a cross-industry summit held in London to assess the future of the Joint Industry Committee for Internet Measurement Systems (JICIMS), the company established to create an industry standard planning system.The results of delegate research in advance of the summit and in a breakout session on the day endorsed views expressed by speakers at… Continue reading JICIMS Summit Gives Green Light To Pursue Online Research Currency

One of the topics discussed at yesterday’s ‘Future of the Media Agency’ seminar hosted by MediaTel Group was how clients can distinguish between the large agency networks.Echoing the discussions at the Venice Festival of Media earlier this year (see Eight CEOs – spot the difference!), the panel of Nick Manning (Ebiquity), Mark Read (WPP), Paul… Continue reading Agency Seminar: What’s The Difference?

Magic 105.4 remains above all the other London stations in terms of weekly reach and share of listening, despite suffering both year on year and period on period declines, according to RAJAR figures of Q3 2008.Its average weekly reach in London has slipped to below 2 million listeners, after a year on year downturn of… Continue reading Magic Still Has The Most Listeners In London

This analysis is comparing the weekly reach of the breakfast shows of the London stations and not the time slots. Heart 106.2 FM’s and Magic 105.4’s breakfast shows currently run from 6am-9am, while 95.8 Capital Radio’s runs from 6am-10am.Johnny Vaughan’s 95.8 Capital Radio breakfast show remained on top in Q3 2008, with a weekly reach… Continue reading Johnny Vaughan Is Number One In London

RAJAR figures for the third quarter of 2008 show that the percentage of adults listening to the radio via their mobile phones has risen once again.According to RAJAR Q3 figures 12.7% now listen to the radio in this way, up from 12.2% in Q2. In Q3 2007 this figure was 9.2%.Listening to the radio via… Continue reading Good Quarter For Digital Radio

By 2013, 47% of European broadband subscriptions will use mobile networks and nearly a quarter of broadband-equipped sites will use mobile-only, according to a new forecast from Analysys Mason. The speed of take-up of broadband via mobile USB modems has surprised many in the fixed broadband business – and the early indications, said Analysys, are… Continue reading A Quarter Of Broadband Homes To Be Mobile-Only By 2013