ITV1 has published its new Autumn line-up for 2008, which promises lots of sport, a number of new and classic dramas as well as a host of entertainment programmes, including a new-style variety show.The programme, For One Night Only, has been produced by the team behind The Royal Variety Performance and is set to be… Continue reading ITV1 Announces New Autumn Line-up
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Free magazine Shortlist had the highest circulation in the men’s lifestyle sector according to the latest ABC consumer magazine figures.The title had a total figure of more than 481,000 copies. As it only launched in September 2007 it is not possible to make a year on year comparison, however it was up 4% on last… Continue reading ABC Results Jan-Jun 2008:Mixed Period For Men’s Lifestyle Magazines
Total communications spending in the US is projected to increase 5.4% to $923.91 billion in 2008, according to a new forecast from Veronis Suhler Stevenson. VSS predicts that strong gains in the US institutional and alternative media sectors will offset the downward pressure of declining traditional advertising spending. Broadcast TV is expected to surpass newspapers… Continue reading US Communications Spending To Grow 5.4% In 2008
The latest ABC consumer magazine figures, for January to June 2008, see free magazines topping the men’s lifestyle sector, while Glamour and Take A Break have the highest circulations in the women’s monthly and weekly sectors respectively.Men’s free weekly magazine Shortlist is the men’s lifestyle title with the highest circulation, at more than 481,000 copies,… Continue reading ABC Consumer Magazine Headlines Jan-Jun 2008
The Sun is set to be an exclusive broadcast sponsor of Sky Sport’s Soccer AM programme for the new football season.Soccer AM will feature exclusive brand exposure of the Sun on the main Saturday morning TV show and the highlights show, Best Bits.The partnership will launch this Saturday, along with the start of the Barclays… Continue reading Sun Set To Sponsor Soccer AM In New Six-Figure Deal
The last in the series of BBC One’s Bonekickers pulled in nearly 4.5 million peak viewers last night, with a 19% audience share between 9pm and 10pm.Channel 4’s Secret Millionaire triumphed again with over 4 million peak viewers, gaining just 3% less of the audience share than BBC One during the hour-long slot.ITV1’s Trinny and… Continue reading Bonekickers Ends On A High
The BBC is launching a new Gaelic digital television channel on September 19 called BBC ALBA.Going on air at 9pm, the channel has been co-funded by MG ALBA, formerly known as the Gaelic Media Service.It will cost £14 million with £10 million from MG ALBA and £4 million from the BBC.BBC ALBA will broadcast on… Continue reading BBC To Launch Gaelic TV Channel
Bauer Media’s Q magazine has appointed Matt Mason to the newly created role of senior editor as it gears up for an autumn redesign.The magazine has also secured a string of contributing editors – including Miranda Sawyer, David Quantick and Billy Bragg – in time for the unveiling of its new look on September 27.Mason… Continue reading Q Appoints Senior Editor Ahead Of Redesign
Carphone Warehouse is to sponsor the fifth series of ITV’s talent show The X Factor.The company sponsored the show last year having previously sponsored Channel 4 show Big Brother.However, it ended its association with the reality show following the Celebrity Big Brother racism row in January 2007 (see Carphone Warehouse Hangs Up On Big Brother).The… Continue reading Carphone Warehouse Secures The X Factor Sponsorship
Bauer Media and SnapNow have signed an exclusive six month partnership to launch a new on-the-go interactive advertising tool.SnapNow, the mobile visual seach technology company, has developed a technology to move interactive ads forward by removing the need for Quick Response codes to be embedded in the advertising copy.Bauer is set to benefit from the… Continue reading Bauer And SnapNow Join Forces To Launch New Ad Tool
