More Uk articles

CBS Outdoor has launched a new large-format bus advertising opportunity called the Super 12.The new format, which has the same dimensions as a 48-Sheet, will initially be available on 30 buses in Leeds and features a removable and reusable mesh panel replacing traditional vinyl.The advertising space will be sold in packs of 10, or as… Continue reading CBS Outdoor Launches New Bus Ad Format

Christina Goodman, director of global marketing and client development, Dynamic Logic, looks at aggregated results from the latest mobile research studies in the UK and US and sees what they can tell us about mobile brand advertising performance…From over 30 AdIndex for Mobile research studies conducted in the US and the UK across a number… Continue reading Exposure to Mobile Advertising Can Positively Shift Brand Metrics

NBC Universal has signed a multi-year advertising partnership with Google that will see the search engine sell ads across NBC Universal cable networks Sci Fi, Oxygen, MSNBC, Sleuth and Chiller.The two companies will also work together to develop more effective advertising metrics, attract non-traditional advertising partners to NBCU and incorporate self-service buying opportunities through the… Continue reading Google And NBC Universal Sign Ad Partnership

The Scottish Broadcasting Commission has said that Scotland should get its own publicly funded digital television channel.The independent inquiry said that Scotland needs its own news and current affairs programmes, with budgets to also produce its own entertainment and drama series, similar to the S4C Welsh channel.The commission, which was set up 13 months ago… Continue reading Inquiry Says Scotland Needs Its Own Digital Channel

A Labour MP has asked the government to step in as the football row continues between Setanta and the free to air broadcasters today.MP John Grogan said the culture secretary should put football in the category of listed events to guarantee football highlights on free to air television, following doubts over whether England’s World Cup… Continue reading MP Calls For Government To Step In As TV Football Row Continues

An average of just 887,000 viewers tuned in to see the England v Andorra match on Setanta Sports 1, the only channel airing the game on Saturday, securing them a 4.7% share of multi-channel homes.Last week, the channel controversially failed to reach a deal with ITV or the BBC over the rights to broadcast the… Continue reading 887,000 Tune In For England v Andorra On Setanta

Royal Mail is launching a new advertising and communications solution to get advertisers’ products and services into the homes of their target customers.Matter is a box that fits the standard dimensions of a UK household letterbox and contains a range of physical brand representations.More than 30,000 people registered to receive a Matter box after a… Continue reading Royal Mail Launches New Advertising Solution

BBC iPlayer is set to become available on mobile for the first time following a deal with Nokia.Nokia will feature the iPlayer as an application on the Nokia N96 handset from next month, allowing users to stream or download their favourite TV and radio programmes via Wi-Fi or 3G for free.Simon Ainslie, Nokia UK’s managing… Continue reading BBC iPlayer And Nokia Team Up In New Mobile Deal

Broadcasters are working on an ultra-high definition format called Super Hi-Vision, which has a resolution 16 times higher than a full HD image.The IBC show in Amsterdam is staging the first demonstration delivered by satellite, which is a collaboration between public broadcasters NHK of Japan, RAI in Italy and the BBC in the United Kingdom.The… Continue reading Broadcasters Demonstrate Super Hi-Vision

Little Britain USA, Matt Lucas and David Walliams’ American version of the hit comedy show, is launching on BBC One this autumn.Filmed entirely in the States, the series features familiar Little Britain characters in new sketches, as well as brand-new characters, all performed by Lucas and Walliams.Simon Fuller, executive producer, said: “Little Britain USA is… Continue reading Little Britain USA To Air On BBC One This Autumn