The Sunday Times is due to launch its new full-colour version on July 6, with a redesign across all sections of the paper excluding the Sunday Times magazine and the Culture magazine.It will feature a new masthead, new font and updated slogan – “The Sunday Times is my Sunday papers” to replace “The Sunday Times… Continue reading Sunday Times Set For Full-Colour Relaunch
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A new report from eMarketer estimates that 60.5% of the UK population, or 36.8 million people, went online at least once per month in 2007. Of those, 30% – 11 million people – visited social network sites at least once per month. “The strong growth is an indicator of the level of interest consumers have… Continue reading 11m People In The UK Visited Social Network Sites In 2007
Sir Martin Sorrell’s WPP announced yesterday that its UK revenues increased by 5% in the first five months of 2008.It also announced growth in like for like global revenue of 4.5% for the first five months of the year. However, this is below the 4.9% predicted by analysts.WPP said that this was due to slow… Continue reading Sorrell Confident For the Future
ITV is going to revamp its digital channels ITV3 and ITV4 to build audiences for programmes that could move to ITV1, according to reports in the trade press.Rupert Howell, managing director of ITV brand and commercial, said there was “more potential” for the two digital channels as they are less defined than ITV1 and ITV2.However,… Continue reading ITV3 And ITV4 Set For Make-overs
ITV’s share price fell to below 50p for the first time yesterday, taking the company’s market capitalisation to below £2 billion for a short time. This figure is less than half the £5 billion value placed on the company when an attempted takeover was made by Virgin Media’s predecessor, NTL, in 2006 (see NTL Pulls… Continue reading ITV Sees Share Price Fall
Interactive media’s share of worldwide advertising expenditures – internet, mobile and gaming – will hit 15% next year, according to a new GroupM study. This is almost double the amount recorded four years ago, with interactive media expected to remain the principle source of advertising growth as ad spending in traditional media continues to decline.… Continue reading Interactive Media Advertising To Show Major Growth
Channel 4 could launch a 4Music branded TV channel in August as a replacement for The Hits music channel, according to a report.4Music will be one of the main sponsors of the V Festival 2008, taking place on 16 17 August, and Media Week reports that Channel 4 could use the opportuinity to market the… Continue reading Channel 4 Could Launch 4Music TV Channel
Google has launched Ad Planner, a free research and media planning tool that connects advertisers and publishers.The service offers users information about sites that its target audiences are likely to visit, demographic details and related search options.Ad Planner has been specifically designed for media planners, with functions which enable them to create media plans and… Continue reading Google Launches Ad Planner
Ofcom has announced that David Currie will step down as chairman of the Ofcom board after Easter next year.Currie was named as the unaugural chairman in July 2002 – he has been instrumental in guiding Ofcom through its early development and establishing a strong reputation for the company within the communications sector.Before taking on the… Continue reading Ofcom Chairman Steps Down
Dennis publishing is set to launch a new online motoring magazine, iMotor, on July 17.iMotor will be emailed to readers free of charge every two weeks and will include TV content, photographs, articles, reviews and test drive videos.Dennis described its new digital magazine as: “TV-style entertainment, web-style topicality and magazine-style authority and depth.”The publishing company,… Continue reading Dennis To Launch New Online Driving Magazine
