GCap Media, owner of Capital Radio and Classic FM, has rejected a £310 million takeover bid from Global Radio. According to a statement released by GCap, Global Radio’s proposed offer was at a price of 190p per share. However, GCap said that it rejected the offer as “the board believed that it significantly undervalued the… Continue reading GCap Turns Down Takeover Bid From Global Radio
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Aegis has acquired the full-service digital marketing and design agency White Sheep, which is based in Finland. Founded in 2003 and with gross assets of €0.7 million, White Sheep’s specialist services include online marketing strategy , digital media, web development and creative production. White Sheep will be rebranded as Suddenly Helsinki, becoming part of Isobar’s… Continue reading Aegis Acquires Digital Marketing Agency
A new cross-media study carried out by Simmons has found that US consumers are 47% more engaged in ads that run with television programmes that they view online than those watched on a TV set. The study defines “engagement” according to six characteristics that respondents identify with media: “inspirational,” “trustworthy,” “life-enhancing,” “social interaction,” “personal time-out”… Continue reading US Online TV Watchers Show More Engagement With Ads
Tiscali is planning to launch a mobile phone service this year by rebranding ToucanMobile, which it bought last year.The group is in talks with UK mobile phone operators about renting space on their networks to carry the service, according to the Daily Telegraph.The service, which will be SIM only, is expected to launch in the… Continue reading Tiscali To Launch Mobile Phone Service
2007 saw television’s dirty laundry hung out after numerous TV phone-in scandals, beginning with Channel 4’s behemoth reality franchise, Big Brother, being thrust into the spotlight following tens of thousands of complaints about racist abuse on Celebrity Big Brother (see Big Brother Racism Complaints Reach An Estimated 20,000).Carphone Warehouse pulled its sponsorship, and complaints soared… Continue reading End Of Year Round Up: Television
This year’s incarnation of Celebrity Big Brother – Big Brother: Celebrity Hijack – failed to win the 9pm timeslot for Channel 4 last night, with an average of over 2.6 million adults tuning in to the new format.The programme, which saw the likes of Matt Lucas of Little Britain fame perform a stint as ‘Big… Continue reading Celebrity Big Brother Reincarnation Fails To Hijack Ratings
Orange has signed a content agreement with Setanta, which will allow the mobile giant to stream live coverage of every televised match of the Barclays Premier League through mobile portal Orange World.Setanta Sports 1, Setanta Sports 2 and Setanta Golf will be broadcast on the portal, with the content deal also allowing Orange mobile customers… Continue reading Orange Signs Setanta Content Deal
Bebo has been named the top performing social networking site, beating off competition from Facebook and MySpace, in a poll published today by Computing Which? magazine.Computing Which? looked at ease of setting up and use, features and privacy protection and security of the top 10 social networking sites.Bebo achieved an overall score of 79%, with… Continue reading Bebo Named Top Performing Social Website
Motorola is launching a new handset which will allow users to watch TV on-demand while they are on the move.The Motorola Mobile TV DH01 media player has a high quality 4.3 inch wide screen that supports up to 16 million colours. It also includes a five-minute memory buffer for pause during live TV viewing.Navin Mehta,… Continue reading Motorola To Launch Mobile TV Handset
IPC Advertising has promoted Amanda Wigginton to the new role of director of insight, after she took a leading role in launching a host of new IPC Insight initiatives in 2007.As IPC’s group head of insight, Wigginton recently spearheaded the launch of The Origin Panel, a 7,500-strong women’s panel, and Green Matters, which explores consumers’… Continue reading IPC Promotes Wigginton To Insight Director
