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Pearson, owner of the Financial Times, is in discussions with General Electric, owner of NBC, about launching a counter bid for Dow Jones, currently subject to a takeover attempt by News Corporation. Reports in the trade press claim that Pearson is mulling over a partnership with General Electric owned channel CNBC to launch a rival… Continue reading Pearson Could Bid For Dow Jones

Worldwide internet advertising revenue will grow from $16.9 billion in 2006 to $31.3 billion in 2011 at a compound annual growth rate (CAGR) of 13.5%, according to a new report from IDC. IDC adds that internet advertising in the United States continues to be both a major business in the digital marketplace as well as… Continue reading Internet Ad Revenue To Reach $31.3 Billion

Tiscali has bolstered its IPTV service, Tiscali TV, with the addition of a new subscription on-demand film channel following an agreement between the company and Universal Pictures.PictureBox will provide subscribers with a broad selection of current and library feature films through the Tiscali TV platform for a monthly fee of £5Films will be refreshed constantly,… Continue reading Tiscali Boosts IPTV Service With New Film Channel

The final days of Simon Cowell’s new reality style contest, Britain’s Got Talent, proved a huge hit for ITV1 over the weekend, with the final pulling in an average adult audience of more than 9.5 million and 9.7 million for last night’s two shows respectively.Friday’s show netted an average of more than 7.7 million (a… Continue reading ITV1’s Got A Ratings Winner

The BBC has published a new report on safeguarding its impartiality in the 21st century, together with extensive research on audience expectations and perceptions of impartiality.The report is the result of a project first commissioned by the BBC Board of Governors in conjunction with BBC management in November 2005 to identify the challenges and risks… Continue reading BBC Publishes Report On Impartiality

Proctor & Gamble has partnered with IPC Southbank’s fashion and beauty magazine Marie Claire to promote the company’s Aussie Haircare shampoo range.The deal sees the magazine running a series of in-magazine advertorials throughout the summer months, as well as an integrated online campaign at www.marieclaire.co.uk.The partnership also sees Aussie Haircare taking on-line display space in… Continue reading Marie Claire In Aussie Haircare Promotion

Marketforce, the magazine distribution company, and WHSmith High Street have rolled-out a new initiative intended to transform the way WHSmith ranges and merchandises magazines.Throughout the summer, WHSmith’s 535 stores are switching from selling magazine ranges linked to store size, to individual ranges that Marketforce has designed to suit each store’s sales profile and shoppers.Marketforce has… Continue reading WHSmith Launches New Magazine Sales Initiative

Channel 4 has made a £50,000 payment to Great Ormond Street Hospital following the scandal which erupted over the Richard & Judy You Say We Pay premium-rate phone quiz.The You Say We Pay quiz was axed in February following claims that people who rang in attempting to win a prize had no chance of being… Continue reading Channel 4 Makes Richard & Judy Charity Payment

LBC 97.3FM has teamed up with Capital One to launch a multi-media, consumer-awareness campaign to highlight the dangers of fraud.The Chrysalis owned station is running an intensive awareness week on James O’Brien’s morning show between 10am and 1pm from June 18 – June 22.With media buying by Starcom MediaVest, Fighting Fraud with James O’Brien and… Continue reading LBC 97.3FM And Capital One Launch Fraud Prevention Campaign

Publicis, the French marketing and advertising group, has bought the digital agency Business Interactif for €137 (£92 million). The group is set to merge Business Interactif with its own digital advertising operation, Digitas, which it acquired last year (see Publicis Buys US Digital Marketing Firm). The deal sees Publicis Groupe acquire a 49% stake in… Continue reading Publicis Buys French Digital Agency For £92 Million