The Broadcast Committee of Advertising Practice has proposed new regulations that could signal the end of noisy television advertising.BCAP is set to launch a consultation with broadcasters, advertisers and the public to examine whether to introduce a standard means of monitoring the sound levels of ads.Broadcasters are not allowed to raise the volume of broadcasts… Continue reading Noisy Ads Could Be A Distant Whisper
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Former Radio 1 presenter Lynn Parsons has signed for Smooth Radio’s London station, along with Mike Allen of LBC.Parson’s will present the four-hour evening slot between 8pm and midnight, Friday to Sunday, whilst Allen will be on air at the same time on Monday to Thursday.Parson’s has previously worked at Radio 1, Capital Radio, Virgin… Continue reading Smooth Radio Gets Two More DJs
Chrysalis has released interim results for the six months to 28 February 2007, stating that Chrysalis Radio is expected to show a decline in revenues. In a trading update released today, Chrysalis said that owing to the challenging UK radio advertising market, its radio division is expected to show a decline of around 9% for… Continue reading Chrysalis Radio Expects Decline In Revenues
Independent News & Media (INM) recorded revenues of €1.6 million, up 1.5% on 2005, with this reflecting underlying revenue growth in excess of 5% for both advertising and circulation within the publishing division. However, the company saw its profits after tax fall by 13.4% to €198.4 million. INM said that revenue gained from the €62.7… Continue reading Independent News & Media Records Revenue Increase
Online research firm eMarketer estimates that online ad spending will reach $36.5 billion in 2011. Emarketer says that at varying points over the next three years, Forrester Research, JupiterResearch, Oppenheimer, PricewaterhouseCoopersn and Borrell Associates actually see positive growth slipping into single digits for the first time since the dawn of internet advertising in the 1990s.… Continue reading Online Adspend To Increase
Telecoms giant Vodafone has admitted that 11,500 text votes for Saturday’s Dancing On Ice final on ITV1 were not counted due to a technical error.The votes were not delivered to ITV until Monday morning and customers involved will be refunded the cost of their texts this week, the company said.ITV has said that these delayed… Continue reading Dancing On Ice Finale Misses Out On 11,500 Text Votes
Football was the name of the game last night, with BBC One screening the FA Cup quarter-final replay between Tottenham Hotspur and Chelsea.A peak of 6.4 million adults watched the climactic scenes unfold, as an ineffective Tottenham team rued letting slip a 3-1 lead from the first match, losing 2-1 in the replay.Chelsea, plaything to… Continue reading Soaps Triumph Over Soccer
CBS Outdoor has poached Anthony Waithe as head of research from rival Titan Outdoor. Waithe will report to Steve Cox, CBS Outdoor’s strategic planning director, and will lead a four-strong research team to deliver detailed audience research to support the sales division.Waithe will also be tasked with delivering research insights that highlight the role of… Continue reading Titan Head Of Research Jumps Ship To CBS Outdoor
Ivan Clark, MD of Kinetic’s Destination Media Group, puts forward his view of the future of the Outdoor advertising medium, flagging up the “third screen” of mobile…I was recently at Twickenham for the England Vs Italy Six Nations rugby match and it struck me that the number of brands staking their claims on the hearts… Continue reading The Future of Outdoor
Up to a fifth of Emap Consumer Media’s editorial staff are said to have been made redundant in the run up to the group’s trading results release next week, according to reports in the trade press.The job losses are a surprise addition to the 30 publishing roles that were scrapped last month, and continue a… Continue reading Huge Job Cuts At Emap Ahead Of Group Results
