More Uk articles

Ryan Afshar, head of publisher and programmatic platforms (international), calls for more collaboration in the connected TV sector.

Industry leaders united at The Future of Brands to discuss whether the disciplines should get back together.

In an update on a 2020 piece, Ian Mc Grath looks at ways to improve integrated campaigns as we shift from an “either/or” approach to “and” thinking.

Goodstuff, F&B and Right to Equality collaborated on a lobbying campaign to change 20-year-old UK sexual offence legislation.

In a conversation with Jack Benjamin, tech and media consultant Rhys Hancock gives his perspective on whether agencies are well-suited to planning and buying gaming inventory.

New research claims that a BBC funded by advertising “would be bad for everyone”.

Main media marketing showed a negative balance of 0.7%, according to the latest study.

The campaign also includes OOH, digital and print activity.

Does FAST offer fresh, perhaps unwanted, competition to PSBs? The Media Leader asked TV leaders to understand how they view the burgeoning TV medium.

A comparable one-fifth share of British adults describe British reporting and news as “factual” (22.5%), compared with “misleading” (20.6%), “untrustworthy” (19.4%) or “biased” (19.3%).