The latest Kantar Sustainability Sector Index report underlines the lack of trust consumers have in companies’ sustainability efforts for most products across all industries.
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More ads in more places could hurt user experiences and advertiser outcomes, new research has found.
Barb is considering a move to second-by-second reporting as the standard for UK TV audience measurement, reveals CEO Justin Sampson.
Feature: Bauer Media execs explain how radio presenters are influencers and warn the radio industry against ignoring the possibilities of AI.
Strategist Simon Carr thinks big and looks at how brands might deliver experiences that transcend the ordinary.
Editor Omar Oakes and reporters Jack Benjamin and Ella Sagar look ahead to next week’s Future of Media conference in London, and discuss some of the biggest stories from around the industry.
Analysis: Was Netflix’s global ads chief not the right person for the job, or is it the job itself that makes the streaming giant uncomfortable?
Analysis: Personalisation will also be a distinctive part of Spotify’s audiobook offering.
Industry-backed online ads sales house Ozone has launched Studiozone, a new in-house creative studio it says can help maximise ad impacts for brands across the premium web.
Little Dot Studios’ chief sales officer and managing director for international discusses his first media lunch (with Lord Alan Sugar) and what has changed in conversations with clients.
