London’s bus sides are about to get a 21st century makeover, as Viacom Outdoor rolls out the first fleet to carry full-colour mobile digital advertising screens.The new technology will be used for the first time by online travel and lifestyle brand lastminute.com, with its digital ads being carried around central London for twelve weeks in… Continue reading Viacom Outdoor Trials High-Tech Bus Sides
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Newspaper giant Daily Mail & General Trust (DMGT) this morning confirmed that its regional newspaper business, Northcliffe Newspapers, will be put up for sale, marking what finance chief Peter Williams described as a “turning point” for the company. The decision to go ahead with a sale of Northcliffe was made following a strategic review of… Continue reading Northcliffe Sale Marks ‘Turning Point’ For DMGT
A new breed of ultra local web sites are cashing in on the “feverish growth” in online adspend, and beginning to encroach on the territory of traditional local media, according to American consultancy firm, Borrell Associates. The new online operators do not compete with traditional media owners on a level playing field, according to Borrell,… Continue reading Local Guide Sites Putting Pressure On Traditional Media
Channel 4 has confirmed the acquisition of additional Freeview airspace from National Grid Wireless (formerly Crown Castle UK), lifting the lid on plans to extend its free-to-air services, initially using the space for a time shifted version of entertainment channel, More4.The new capacity was put up for auction by National Grid Wireless earlier this year… Continue reading Channel 4 Secures Additional Freeview Airspace
ITV dominated prime time viewing last night, with a massive 11 million adult viewers flocking to the evening’s first episode of Coronation Street, before an audience of 10.5 million tuned in to the second episode.The broadcaster also scored highly with I’m A Celebrity Get Me Out Of Here, drawing an average of 9.1 million adult… Continue reading ITV Dominates As Celeb Contestant Takes A Tumble
Emap’s flagship music magazine, Q, is to offer readers a unique review of the year in music next month, creating a special ‘napstercast’ quiz in conjunction with the online music provider of the same name.The partnership will see Q magazine produce a downloadable music quiz hosted by comedian Ed Byrne and featuring artists such as… Continue reading Q Partners Napster For Christmas Retrospective
Satellite giant BSkyB is continuing to expand its high definition (HD) service, adding the National Geographic channel to its line-up ahead of the service’s launch in 2006.National Geographic HD will offer Sky’s customers a range of content in vastly increased quality, with programmes covering natural history, wildlife, science and world exploration.The channel will also broadcast… Continue reading Sky Expands Pre-Launch HDTV Line-Up
TV giant Sky is to extend the reach of its Sky By Wire service through a deal with Irish broadband provider, Magnet Networks.The deal builds on Sky By Wire’s availability through Video Networks’ Homechoice service within London and the surrounding areas, offering the company’s customers in the capital access to Sky’s wholly owned sport and… Continue reading New Deal Sees Sky Widen Broadband TV Offering
London’s newest free morning newspaper, CITY A.M, is to cash in on the return of big bonuses in the financial world with a its largest stand-alone supplement to date, offering 39 pages of property advertising to target the Capital’s highest earning professionals.The CITY A.M. Living supplement will hit the capital’s streets on 1st December, carrying… Continue reading City AM Expands With Largest Ever Supplement
Magazine publisher, Highbury House Communications, has updated investors on the progress of its refinancing and restructuring exercise, first revealed in the company’s September trading update. The publisher has announced that it is making “good progress” in its discussions with banks, and now anticipates a conclusion to negotiations by 31 December 2005. However, this morning also… Continue reading Highbury On Track As Shareholders Warned Of Substantial Dilution
