Partner content: In another year of exceptional work from across the advertising industry, the Newsworks Awards 2023 attracted stellar entries from agencies including Carat UK, EssenceMediacom, Hearts & Science, the7stars, iProspect, OMD UK and Spark Foundry.
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A new software update to Apple’s iPhone software update could boost measurement across the podcast industry, the CEO of global podcast publisher Acast discussed during its quarterly earnings call.
Media leaders are in danger of perpetuating inequality and eroding employee trust with heavy-handed statements on which desk is best.
There’s a big difference between being relevant to people and personalizing your communication, writes SocialChain’s group strategy director.
Barb CEO Justin Sampson spoke at The Future of Media last month about a wide-range of topics, from streamers getting more involved in Barb to whether the industry should be optimistic about Origin.
The UK exported £15.6bn in advertising and market research services in 2022 — a 15.5% year-on-year increase.
If greenwashing in media and advertising is such a major concern, it doesn’t seem to be working very well, writes the editor.
At last month’s Future of Gaming event in London, host Jack Benjamin took the stage alongside Shay Thompson to chat about her views on the gaming market.
ACI has the potential to be a game-changer in AI by revolutionising the way brands serve their customers.
The trade body for digital advertising has launched a brand-building campaign with an 8ft bear to address advertisers feeling “lack of creativity” and “unease” around the sector. The CMO tells us why.