Analysis: Growth in digital subscriptions may lift its sale price as potential bidders would be receiving a publisher with improving profits.
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Analysis: While blaming Facebook’s change in policy toward news for a sharp decline in page views may well be fair, it doesn’t change the fact that its outlets will need to adapt to attract online audiences.
Shares in S4 Capital dropped by 22% this morning after founder Sir Martin Sorrell issued a profit warning amid weakened demand from tech clients.
Host Jack Benjamin is joined by editor Omar Oakes and reporter Ella Sagar to discuss the latest news around the media industry in a new podcast format.
Analysis: For advertisers, any such rebrand matters little compared to what X does to address brand safety concerns.
The GroupM division’s Total TV Measurement solution provides de-duplicated reach and frequency against a broad set of Barb demographic audiences.
Today we are proud to launch The Top 50 Women Gamechangers in TV, to recognise the brilliant women who are changing, influencing, and driving disruption across the historically male-dominated TV ecosystem.
Ethical practice and profitability are not mutually exclusive, but do advertisers and media owners have enough bandwith to achieve both well, asks the editor.
Analysis: While this proves cinema can still deliver big cultural moments in a way that few media channels can, it’s a pretty high bar to clear regularly.
Barb’s ‘fit for TV’ definition should be supported because it lets media owners widen their distribution while ensuring high standards, writes Vevo’s senior director for Advanced TV.
