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BBC Radio Stations Weekly Reach (000s) Year On Year Comparisons Station Survey Period Ending Dec 03 Ending Dec 04 % Ch 1Xtra from the BBC Q 248 288 16.1 BBC 6 Music Q 155 238 53.5 BBC Asian Network Q 159 138 -13.2 BBC Asian Network UK H 453 535 18.1 BBC Essex Q 254… Continue reading RAJAR Results Q4 2004: Performance By Ownership

The latest RAJAR listening figures for the fourth quarter of 2004 reveal few overall changes, with neither the BBC or commercial radio’s share of listening breaking the 1% points change barrier in either growth or decline.The BBC saw declines period on period, however, with All BBC and All BBC Network Radio dipping by 0.4 and… Continue reading RAJAR Results Q4 2004: Radio Market Steady As Listening Hours Decline

Five has secured one of its largest sponsorship deals to date, with food manufacturer Ginsters agreeing to support the eagerly awaited US sitcom Joey.Five acquired the exclusive broadcast rights to the Friends spin off series after Channel 4 withdrew from an intense bidding war, claiming that the price for the programme had risen too high… Continue reading Ginsters Signs As Five’s Sponsor For Joey

The latest RAJAR figures for the three months to December 2004 reveal leading London stations Capital and Heart in decline, losing 11.3% and 14.7% respectively from their weekly reach year on year. Capital retained its lead over Chrysalis-owned Heart, however, with a total weekly reach of just over 2 million, compared with Heart’s 1.6 million.Consequently,… Continue reading RAJAR Results Q4 2004: Heart And Capital Pegged Back By Rivals

The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London. Top/Bottom 10 Weekly Reach (000s) % Change Station Survey Period Ending Dec 2003 Ending Dec 2004 % Change Passion 107.9 Y 11 22 100.0 Star 107 (Cambridge/Ely) Y 19… Continue reading RAJAR Results Q4 2004: Local Commercial Stations

Magazine publisher, Highbury House Communications, saw a 26% rise in share price yesterday, after the Group confirmed that it had received an approach that could lead to a possible take over bid for the company. Yesterday, the stock market saw Highbury shares increase from 1 7/8 to 9 1/4p, valuing the business at around £30… Continue reading Highbury Share Price Rises On Possible Take Over Bid

Sales of digital radios reached 346,400 during December 2004, bringing the cumulative total for 2004 to 837,500, according to official sales figures released today by the Digital Radio Development Bureau (DRDB). The latest data collated by electronic industry auditor GfK, reveals that the overall total of DAB products in UK is now 1,272 million, confirming… Continue reading Digital Radio Sales Surpass Five Year Forecast

Email marketing campaigns over the festive season, were automatically deleted by 60% of receivers in the US, according to a new consumer survey conducted by email intelligence body, Return Path. The survey, of 723 US consumers between the ages of 18 and 54, gave a mixed report on the effectiveness of email marketing campaigns during… Continue reading Email Campaigns Receive Mixed Reception

Mobile phone company, Vodafone, has said that it expects 10 million people to have signed up to its Vodafone Live! 3G service by March 2006, despite the slow consumer uptake of the third generation technology (3G). In a very upbeat KPI statement for quarter three to December 2004 released this morning, the Group announced an… Continue reading Vodafone Predict 3G Penetration Of 10 Million By 2006

US online adspend ended 2004 poorly, taking in just $648 million in December, confirming industry predictions of a slow but steady 2005 in terms of advertising expenditure. The new estimates, released yesterday by online intelligence experts AdZone Research, reveal that internet adspend for January 2004 totalled $826 million, and then dropped dramatically for December to… Continue reading US Online Adspend Disappointing For End Of 2004