More Uk articles

Mobile phone users continued to embrace their handsets’ data capacity throughout September, with the latest figures from the Mobile Data Association recording a 20.4% increase year on year in the number of WAP pages viewed by UK mobile phone customers.According to the MDA’s new figures, a total of 1.08 billion WAP page impressions were made… Continue reading WAP Still Popular As Autumn Rears Its Head

H Bauer is reviewing the future of its fledgling weekly men’s magazine, Cut, in a move that could see the title close just three months after its launch.The German publishing giant has entered into a thirty-day period of consultation with staff regarding the future of Cut, which was the third men’s weekly to enter the… Continue reading Cut Could Face The Chop After Thirty-Day Review

Commercial radio continues to perform strongly with revenue increasing by 6% year on year during the third quarter of 2004 to more than £158.7 million, following heavy investment from telecoms, motor and retail brands.The latest figures from the Radio Advertising Bureau maintain the upward growth for commercial radio, which continues to lead the way out… Continue reading Big Brand Investment Boosts Commercial Radio Revenue

Emap has announced that its Kerrang! radio brand will bid for Manchester’s last remaining FM licence later this year, attempting to bring its rock-focussed programming to the city in what would be the second FM outing for the previously digital-only service.The move follows a successful bid for the FM licence in the West Midlands and… Continue reading Kerrang Joins Race For Manchester Radio Licence

Traditional forms of entertainment such as television and board games are being overlooked in favour of newer, more interactive technology, such as the internet, says a new report from British Telecom. The telcoms giant found, rather than slouching in front of the TV, watching programmes, an increasing number of people are choosing the internet to… Continue reading Consumers Moving Away From TV, Says BT

The Advertising Standards Authority has banned a television ad for Tango, which shows a man rolling down a hill inside a carpet, following complaints from viewers that it could encourage dangerous behaviour.The advertising watchdog ordered the ‘Tango Pipes’ execution, the latest in a series created by Clemmow Hornby Inge, to be taken off air after… Continue reading Watchdog Cans Tango Ad Following Complaints

Britain’s radio groups saw a mixed performance yesterday, with a number of companies adding significantly to their totals as the latest figures from the Radio Advertising Bureau indicated a strong financial performance from the commercial radio sector, with with revenue increasing by 6% year on year during the third quarter of 2004.The increase takes the… Continue reading Sharewatch: Radio Groups Mixed As Revenue Increases

Guardian Newspapers has announced a number of changes within the senior management team of its advertising department, designed to strengthen its offerings with a high-level reshuffle.The changes will see Stuart Taylor, currently advertisement director, take on the new role of commercial director. This more strategic position will allow Taylor to focus on the future Guardian… Continue reading Guardian Strengthens Advertising Team With Reshuffle

Pearson, the international media group, said today it expected its flagship newspaper, the Financial Times, to break even by the end of the year despite an erratic advertising market.The publishing group said ad revenues for the first nine months of this year were up 2%, and forecast the Financial Times would break even in the… Continue reading Financial Times Expected To Break Even By Year End

The internet now accounts for 20% of total media consumption in Europe as the amount of time people spend online continues to increase rapidly, according to the latest research from the European Internet Advertising Association.The pan-European study, carried out by Millward Brown, shows that television still leads the field in terms of media consumption with… Continue reading Internet Now Accounts For 20% Of Media Consumption