Consumer magazine publisher, IPC Media has announced the installation of a new £1 million new Enterprise computer system, revolutionising its current Classified operation.The new technology integrates and streamlines all areas of IPC’s current Classified advertising sales, production and management processes, including order entry, scheduling, pricing, composition, pagination, and other management.Commenting on the new system, Cathy… Continue reading IPC Goes Live On Classified Ad Solution
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Radio and magazine Group, Emap has announced a positive trading outlook for January and February 2005, despite an expected “weak” performance within its business-to-business (B2B) unit. The company is confident of achieving its full year expectations, and will issue its pre-close trading update on 30 March of this year. The trading statement, released ahead of… Continue reading Emap Strong Start To 2005, Despite Weak Recruitment Titles
Cross media giant Emap saw a dramatic climb in share price, increasing by 2.34% to close at 854˝p. Emap Advertising recently announced a deal between Kiss Radio and easyJet, offering Kiss listeners the chance to win a trip to a series of club nights in the French Alps resort of Chamonix (see Emap Unveils Latest… Continue reading Sharewatch: Emap Rises As Sponsorship Push Announced
Cable TV provider Telewest Broadband has put itself head to head with satellite superpower Sky with the creation of a dedicated cable personal video recorder, seemingly designed to tempt customers away from Sky’s premium Sky+ service.Today’s announcement will see Telewest work with Scientific-Atlanta , who will create and supply the PVR set-top boxes, due to… Continue reading Telewest Targets Sky With PVR Set-Top Box
Radio ratings body RAJAR has published the much-anticipated findings of its consultation period on the future requirements of electronic measurement, stating that any new system must be demonstrably better than that which currently exists.The consultation period, launched in April 2004, attracted hundreds of responses from the BBC and commercial radio, advertisers, agencies and system providers.… Continue reading RAJAR Publishes Findings Of Measurement Consultation
Text messaging in 2004 has broken records, the Mobile Data Association has announced, with the total of messages sent throughout the year reaching a phenomenal 26 billion.December saw the highest number of texts ever recorded in a single month at 2.4 billion, with person to person messages sent across the UK increasing by 26% on… Continue reading December Beats Records For Text Messaging
Media super-regulator Ofcom has announced its Annual Plan for 2005, setting out the watchdog’s key priorities for the next financial year and inviting industry opinion on its proposed areas of concern.The watchdog has opened its plans for consultation until 3 March, with the final version of the plan to be published in April. Setting out… Continue reading Ofcom Sets Out Plan Of Action For Coming Year
Emap Advertising and OMD UK have announced an exclusive deal between Kiss Radio and easyJet, offering 48 Kiss listeners the chance to win trip to a series of club nights in Chamonix in the French Alps.The three month campaign, brokered by OMD UK, will offer prizes during a dedicated competition week in each month of… Continue reading Emap Unveils Latest Marketing Push For Kiss
Ofcom has announced the award of the new FM local radio licence for Ashford, in Kent, selecting Kent Messenger’s Lark FM, broadcasting as KM-FM Ashford, from the six applications it received.Lark FM is owned by Kent Messenger, Barretts and Hobbs Parker Partnership, with the balance of the shares held by 10 individuals. The new station… Continue reading Kent Messenger Scoops Ashford FM Licence
The Office of Fair Trading (OFT) has told broadcaster TV Eye to amend certain arrangements governing the sale of advertising airtime, after a complaint by the Institute of Practitioners in Advertising (IPA). The OFT was concerned that arrangements put in place by TV Eye enabled broadcasters ITV, GMTV, Channel 4 and Channel 5 to agree… Continue reading TV Eye Told To Amend Advertising Airtime Sales
