Media and communications group, Aegis has announced the appointment of Robert Lerwill as chief executive, taking over from Doug Flynn who has held the position since 1999. The current chief executive of Aegis, Doug Flynn, will be joining Rentokil Initial as chief executive. During his time at Aegis, Flynn proved instrumental in developing the management… Continue reading Aegis Announces New Chief Executive
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BT unveiled a set of proposals to stimulate the UK’s telecoms industry, claiming that lower wholesale prices, faster broadband services and transparent, highly regulated access to its local network will provide faster and more exciting services to consumers and businesses.The proposals have been made in response to the latest stage of Ofcom’s Strategic Review and… Continue reading BT Proposes Transparent Broadband To Avoid Break-Up
Mobile marketing is predicted to rocket in popularity in 2005, with the coming year forecast to be the “breakout year for mobile marketing” according to a recent report by US analysts eMarketer.eMarketer’s new report, “Mobile Marketing and M-Commerce”, plots three potential scenarios for the spending growth for wireless advertising and marketing over the next five… Continue reading Mobile Marketing Forecast To Rocket Over Next Two Years
New research from the Institute of Practitioners in Advertising (IPA) has revealed that the advertising industry is dominated by young white people, with just under 50% of agency employees aged under 30.The IPA’s 2004 Agency Census states that the mean age of workers in the nation’s media agencies is 33.6, with 19% aged over 40… Continue reading Research Reveals Half Of Agency Employees Are Under 30
Mobile telecommunication and broadcast transmission infrastructure company, Crown Castle UK has closed bids for its vacant Freeview slot, ending a bidding war believed to have attracted offers as high as £7.3 million.The space became available due to technology improvements and advances in compression technology, thus reducing the bandwidth required to transmit TV channels. The company… Continue reading Bidding Closes For Freeview Channel Slot
The Telegraph Group has announced a “major re-shaping” across the entire company, designed to cut costs and raise funds for an ambitious investment of £150 million in new production facilities and improved colour printing.The move is the biggest change to be introduced to the company since it was bought by the Barclay brothers last year.… Continue reading Telegraph Makes 90 Editorial Staff Redundant In Reshaping
A £150 million investment programme by the Telegraph Group, will result in 90 journalists losing their jobs from the Group’s flagship newspapers, The Daily and Sunday Telegraph, the company announced today. The organisational cuts are to be implemented to fund a £150 million investment in colour printing and increasing pagination, giving both papers an extra… Continue reading Telegraph To Cut 90 Journalist Jobs
Online advertising looks set to increase significantly in 2005, with analysts eMarketer and other research firms predicting a substantial rise in internet adspend in the coming year. The latest data from eMarketer for advertising expenditure in the US reveals that total media ad spending equalled $264.2 billion in 2004, with online advertising comprising $9.5 million,… Continue reading Online Advertising To Fuel 2005
Mobile marketing is predicted to rocket in popularity in 2005, with the coming year forecast to be the “breakout year for mobile marketing” according to a recent report by US analysts eMarketer. eMarketer’s new report, “Mobile Marketing and M-Commerce”, plots three potential scenarios for the spending growth for wireless advertising and marketing over the next… Continue reading Mobile Marketing Forecast To Rocket Over Next Two Years
UK TV advertising revenue is predicted to be increasingly fuelled by multi-channel broadcasters as traditional commercial channels become constrained by the success of their digital counterparts, according to a report by PricewaterhouseCoopers, commissioned by Government regulator Ofcom. The report identified two different scenarios for the adoption of digital TV technology by households in the run… Continue reading Multi-Channel TV Predicted To Lead Adspend
