More Uk articles

Carat has secured a deal with Kelvin MacKenzie’s talkSPORT that will see the national speech-based station promote the launch of new and improved Guinness Draught from a can during its drive-time show.The six-figure booking will see talkSPORT’s drivetime duo, Patrick Kinghorn and Tony Cascarino, present a specially created guide to the best in home entertainment.… Continue reading Carat Puts Together Guinness Deal For talkSPORT

ITV3, the new digital entertainment channel for older viewers, has announced a strong performance in its first week of operation, notching up an impressive share of viewing and outperforming rivals in terms of viewing.According to the broadcaster, ITV3 saw the strongest multi-channel launch of recent years on 1 November, notching up a share of 3.46%… Continue reading Figures Show ITV3 Getting Off To Flying Start

Capital Radio put in a strong performance last week, rising by 3.89% to close at 427p on Friday despite worries that the broadcaster’s merger with rival GWR could be delayed by up to six months if advertisers and rival radio groups call for a Competition Commission enquiry into the deal.The concerns were raised on Monday,… Continue reading Sharewatch: Capital Rises Despite Possible Merger Delays

BSkyB is expected to unveil a significant fall in subscriber figures later this week, as City analysts predict a 70% year-on-year drop in the number of new digital customers. Chief executive, James Murdoch, is expected to say that only 50,000 digital subscribers were added during the last quarter, despite a significant increase in spending on… Continue reading BSkyB To Unveil A 70% Drop In Subscriber Figures

Channel 4 has revealed its Christmas schedule with a heavy focus on comedy shows, which the broadcaster clearly hopes will prove attractive over the festive period.An alternative Christmas message from the newly acquired Simpsons will prove one of the highlights of Channel 4’s schedule, as will a festive edition of Shameless and The Unseen Eric… Continue reading Channel 4 Bets On Comedy For Christmas Schedule

Television viewing for the third quarter of this year reached its highest level for more than a decade thanks to the increasing popularity of digital channels, according to the latest figures from the Institute of Practitioners in Advertising.The Trends in Television report for the three months to September reveals the highest level of recorded viewing… Continue reading Television Viewing Reaches Ten Year High

The fieldwork for IPA multi-media research survey, TouchPoints, will now be carried out by TNS.The project was firstly awarded to NOP, whose proposed placement methodology involved a further survey being carried out on the back of the existing FRS. But after this failed to produce the anticipated response, the IPA went back to the initial… Continue reading TNS to work with IPA on Touchpoints Survey

Richard Desmond’s Daily Star was one of the brightest lights in the tabloid sky in the six months to August with readership rising by more than 14% year on year to just over the 2 million mark, according to the latest NRS figures.The Star‘s two-year-old Sunday spin-off also performed well during same period with readership… Continue reading NRS National Newspaper Round-Up

Sky Media’s managing director, Nick Milligan, has introduced the next generation of Sky products at the Media Research Group conference in Madrid.Amongst the products showcased by the broadcast chief were the company’s new Sky To Go portable video player and Sky Radio, designed to bring the satellite company’s digital radio services to customers around the… Continue reading Sky Introduces New Products At MRG Conference

Trinity Mirror has announced the appointment of Georgina Crace as managing director of its regional newspaper business, following the departure of Stephen Parker earlier this year.Crace is currently managing director of IPC Advertising and managing director of the Wallpaper* Group and will take up her appointment with Trinity on 2 February 2005.The new role will… Continue reading Trinity Mirror Appoints New MD For Regional Newspapers