The Direct Marketing Association has announced the appointment of Charles Ping, head of CRM at Guardian Newspapers, as its new chairman, replacing David Coupe, managing director of Experian’s marketing services division, who has stepped down following the completion of his two year term as chair.During his two year chairmanship, Coupe has played a key role… Continue reading Direct Marketing Association Appoints New Chairman
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The Daily Telegraph has proved successful in attracting young and upmarket audiences, according to data from the National Readership Survey, with the paper citing increases of up to 50% in the much sought after 15-24 age group.In year on year analysis the figures for April to September 2004 show the Daily Telegraph adding more young… Continue reading Telegraph Sees Growth In Young Readers
ITV is understood to be planning a take-over bid for digital broadcaster UKTV’s portfolio of channels, a move that would secure the broadcaster’s future in a multi-channel TV environment.Although ITV has yet to make a formal bid for its rival’s collection of digital channels, reports this morning suggest the proposition is at the centre of… Continue reading ITV Considering Bid For UKTV Digital Channels
Mobile network operators who fail to comply with the regulations of their 3G licences set out by Government media watchdog Ofcom in 2000, are unlikely to have their licence revoked, a new report said yesterday. The rules set out when the third generation licences were bid for in an auction five years ago stated that… Continue reading Ofcom Loosens 3G Licence Regulations
Global advertising company, WPP, has rebranded its search engine marketing firm AdvancePositions.com, to mSearch. mSearch will specialise in gaining visibility for its clients in the top search engines and will drive targeted customers to its clients’ websites. The search marketing services will offer pay-per-click management and bid management, natural search optimisation and provide a consultant… Continue reading WPP Rebrands Online Ad Marketing
Newspaper publishers Daily Mail & General Trust dropped in share price yesterday, losing 2.24% to close at 726p. The dip came as London Mayor Ken Livingston announced plans to end the publishers’ exclusive deal for distributing the Metro newspaper on the Underground (see Livingstone Opens Tube To Afternoon Freesheet).Kevin MacKenzie’s Wireless Group saw a strong… Continue reading Sharewatch: DMGT Dips As Metro Distribution Reconsidered
Emap Advertising has announced the appointment of its first style director, choosing former commercial director at GQ, Jonathan Turner, for the position, with responsibility for targeting non-fashion luxury goods clients.The appointment is part of Emap Advertising’s strategy to place greater focus on certain client categories, and is a further addition to teams at Emap Advertising… Continue reading New Emap Advertising Director Gives Focus On Luxury
Satellite giant BSkyB has applied for consent from Ofcom to broadcast exclusive live coverage of cricket test matches played in England in 2006-2009, leaving Five set to pick up the broadcast rights to highlights of the sport.The regulator has launched a consultation period for rival broadcasters to raise their views of the broadcast rights reshuffle,… Continue reading Five Set To Scoop Cricket Highlight Broadcast Rights
Specialist magazine publisher Future Publishing has announced the appointment of publishing director David Maher-Roberts to the board of the Association of Online Publishers, bringing Future into line with its competitors in addressing the issues and concerns relating to all sectors of online publishing.The AOP was formed in 2002 to present a unified voice to industry… Continue reading Future Signs Up To Association of Online Publishers
Former United Business Media chief executive, Lord Hollick has hinted at launching a possible takeover bid for the UK’s largest commercial broadcaster, ITV, after taking a high profile position at US private equity group Kohlberg Kravis Roberts.In his new role as managing director of KKR, the labour peer has highlighted the practice of making bids… Continue reading Hollick Considering ITV Takeover Bid
