More Uk articles

ITV has announced the purchase of Sky Ventures’ 49.5% share in multi-channel operation Granada Sky Broadcasting for £10 million, a move which brings ITV3 to Sky in place of GSB’s Plus.ITV’s third entertainment channel made its debut on digital terrestrial television, digital cable and digital satellite last night at 9pm, broadcasting to around 13 million… Continue reading ITV3 Launches On Sky Following GSB Acquisition

The Daily Telegraph has more readers on Saturday than any other day of the week, according to new research designed to be used as a planning tool by advertisers and their agencies.The latest Telegraph Sections study shows that after the main news, the Telegraph magazine is the most popular part of Saturday’s edition, attracting 88%… Continue reading Saturday Revealed As Top Day For Telegraph

Hachette Filipacchi has announced the appointment of Tony Long, former publisher of Natmags’ Good Housekeeping magazine, as the company’s new director of sales, with responsibility for advertising sales across the company’s magazine portfolio.The move brings Long to Hachette from rival magazine giant, the National Magazine Company as the French business celebrates its second year of… Continue reading Hachette Raids NatMags For New Sales Director

Giant poster contractor BlowUp Media has announced the purchase of rival banner specialist MegaPoster in a deal which gives the company a majority share of the giant poster market in the UK.The move makes BlowUp the only large-format contractor with national coverage of the UK, enabling it to cater for clients with large advertising requirements… Continue reading BlowUP Inflates Portfolio With MegaPoster Purchase

ITV2 has secured Northern Rock to sponsor its coverage of Newcastle United’s UEFA Cup games, beginning with the team’s first home outing against Dinamo Tibilisi on 4 November.The finance brand will also sponsor Newcastle United’s away game against Sochaux on 25 November and the home game against Sporting Lisbon on 16 December.The deal, which includes… Continue reading ITV2 Secures Sponsor For Toon Army’s UEFA Matches

Online advertising spend looks set to overtake that of radio by Christmas following a period of sustained growth, according to new figures from the Internet Advertising Bureau and PriceWaterhouseCoopers. Online had not been expected to overtake radio in terms of adspend until 2007, but the latest research shows that the rapid growth of paid-for search… Continue reading Online Adspend To Overtake Radio By Christmas

The UK’s largest commercial broadcaster, ITV, saw a rise yesterday, adding 1.17% to close at 108źp. Last night saw the company launch its latest digital channel, ITV3, aimed at older viewers and designed to broaden the broadcaster’s portfolio of viewers.A last minute deal with BSkyB allowing ITV to purchase its 49.5% share in multi-channel operation… Continue reading Sharewatch: ITV Rises As Digital Channel Goes Live

Radio ratings body RAJAR is today going to the High Court to persuade a judge to throw out a lawsuit from Kelvin MacKenzie’s Wireless Group which claims that alleged research “flaws” have under estimated the size of its audiences.Lawyers for RAJAR will argue that the audience measurement body’s recent decision not to immediately introduce electronic… Continue reading RAJAR Moves To Have MacKenzie Law Suit Thrown Out

Continued rumours of a sell off for the BBC’s commercial arm, BBC Worldwide, indicate that the Corporation will embark on a profit-doubling programme before auctioning off the division in two years’ time.According to reports, the move could “fatten up” the BBC’s revenue-producing commercial arm, potentially adding an extra £1 billion to the value of the… Continue reading BBC To Double Worldwide Profits Before Sell Off

The Interactive Advertising Bureau has appointed integrated brand and design agency Neoco Design to revamp its corporate identity and assist in the push to accelerate internet advertising spend.The appointment of Neoco will help the IAB handle a raft of recent marketing communications initiatives, as well as unify the IAB brand in anticipation of a growth… Continue reading IAB Appoints Agency To Boost Image In Online Push