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Emap has announced the appointment of Chris Mooney as editorial director at FHM International, charged with overseeing content in the title’s 27 unique editions world-wide.Mooney takes up his new role from 8 November, replacing James Lawrence, who has held the title of editorial manager of FHM International for the last seven years. The appointment brings… Continue reading Emap Appoints International Director To Boost FHM Brand

The new public service broadcaster being championed by Ofcom as a rival to the BBC in the digital age could launch in 2008, according to draft proposals published by the media super-regulator.It is understood that Ofcom has revealed its initial thoughts on the so-called Public Service Publisher, in a detailed tender document inviting companies to… Continue reading Ofcom’s Public Service Publisher To Launch In 2008

First Radio Sales has secured the contract to sell airtime for Juice 107.2, the radio station for Brighton and Hove, to national advertisers and their agencies.The station, owned by Forever Broadcasting, reaches an audience of around 43,000 in the Sussex area each week and commands over 300,000 listening hours. It is aimed at a core… Continue reading First Radio Sales Secures Juice 107.2 Account

ITV has signed up Pedigree, the Masterfoods petfood brand, to sponsor its flagship daytime magazine show, This Morning, in a deal that includes an extensive interactive element.As well as broadcast sponsorship on ITV1, the fully integrated package will see This Morning‘s red button application feature branded banners and a specially designed Pedigree section with an… Continue reading ITV Sales Bags Flagship Sponsor For This Morning

Advertising agency, Publicis Groupe, has reported nearly a 5% increase in organic revenue during the third quarter of this year, as ‘signs of recovery were confirmed in Europe’, which outstripped growth in North America during the period. Revenue from July to September reached â‚Ź932 million year-on-year, as organic revenue grew 4.8%, taking total revenue for… Continue reading Publicis ‘Confident & Cautious’ After Organic Growth Of 5%

Merrill Lynch has lowered its US and global advertising forecast as a result of increased pressures and competition faced by the US radio industry. US advertising is now expected to grow by 6.3% in 2004 and 5.1% in 2005, down from 6.5% and 5.2% previously. The global advertising forecast has also been lowered, this is… Continue reading Merrill Lynch Lowers US And Global Ad Forecasts

Wireless Group was seen in focus yesterday with shares rising by 2% to close at 76˝p after chief executive Kelvin MacKenzie was accused of talking ‘hot air’ in the press and of using his law suit against radio ratings body RAJAR to court publicity.RAJAR’s barristers claimed that MacKenzies’s motives for taking the company to the… Continue reading Sharewatch: Wireless Group Rises As Court Battle Begins

Viacom Brand Solutions has signed up Mattel’s Scrabble to sponsor repeats of Frasier on both the Paramount Comedy and Parmount Comedy 2 channels the run up to Christmas.The deal will see credits for Scrabble, created by Ogilvy & Mather, feature on all episodes of the hit American sitcom from early November for six weeks. The… Continue reading Scrabble To Sponsor Frasier On Paramount Comedy

The Daily Mirror turned its pages green today with a special supplement designed to promote the launch of animated comedy Shrek 2 on DVD.The 12-page newspaper-within-a-newspaper will be printed with a green wash throughout. It will feature Mirror regulars such as the 3am column and Homes & Holidays, each with their own specially created Shrek… Continue reading Daily Mirror Goes Green For Shrek 2 DVD Launch

Online advertising spend looks set to overtake that of radio by Christmas following a period of sustained growth, according to new figures from the Internet Advertising Bureau and PriceWaterhouseCoopers.Online had not been expected to overtake radio in terms of adspend until 2007, but the latest research shows that the rapid growth of paid-for search and… Continue reading Online Adspend To Overtake Radio By Christmas