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The text message phenomenon shows no signs of slowing as the latest research reveals that more than 20 billion messages were sent last year, with the total expected to grow even further during 2004. Figures from the Mobile Data Association show that the popularity of the traditional text message has not been dented by the… Continue reading Text Messaging Reaches Record Levels During 2003

Google has secured a wide-ranging deal to make its AdSense website monetisation programme available on the search and content pages of Kelkoo’s portfolio of properties across Europe.The agreement will see Google AdWords appear on the online retailer’s websites in the UK, Germany, France, Italy, Denmark, Norway, Netherlands, Spain and Sweden. When a user searches on… Continue reading Google Secures Pan-European Partnership With Kelkoo

The number of worldwide cable TV subscribers increased last year but the rate of growth was the slowest in over a decade. Operators are banking on new services to encourage greater uptake in 2004.In-Stat/MDR claims that annual cable TV subscriber growth was tracking around 3% in 2003, despite a 22% increase in digital subscriptions.Disappointing growth… Continue reading Cable TV Looks To Capitalise On New Opportunities

RAJAR has announced a series of new developments and initiatives designed to maintain the integrity of the currency used to trade millions of pounds worth of radio advertising each year.The coming year looks set to bring new challenges for RAJAR as calls for the introduction of an electronic audience measurement system intensify and GfK’s rival… Continue reading RAJAR Moves Into 2004 With Range Of New Developments

Granada Enterprises is currently seeking a broadcast sponsor for its forthcoming reality-TV series, Hell’s Kitchen, which will see Gordon Ramsay employ a team of celebrities to work in his restaurant.The new live programme will see ten celebrities, with little or culinary experience, receive a week’s training before trying their luck in the kitchen, where viewers… Continue reading Granada Seeks Sponsor For New Reality-TV Series

The text message phenomenon shows no signs of slowing as the latest research reveals that more than 20 billion messages were sent last year, with the total expected to grow even further during 2004.Figures from the Mobile Data Association show that the popularity of the traditional text message has not been dented by the arrival… Continue reading Text Messaging Reaches Record Levels During 2003

The arrival of new stations and data services will ensure significant growth in the digital radio market over the next few years, according to a new report from In-Stat/MDR.Also On MediaTel Insight Today…US Online Retail Sector Gears Up For GrowthUS ecommerce sales will rise 24% to $65 billion this year and growth will be maintained… Continue reading MediaTel Insight: Digital Radio Taps Into The Zeitgeist

IPCtx has relaunched TV & Satellite Week in an attempt to boost circulation and strengthen the magazine’s position in the increasingly competitive market.The new look title has been completely refreshed and its pagination has been increased in an attempt to make it the most comprehensive listings magazine available to digital viewers. The move follows an… Continue reading IPC Relaunches TV & Satellite Week To Boost Sales

The radio industry is calling on the Government to announce a definitive switch-off date for the analogue signal as part of a wider initiative to boost the uptake of digital radio in the UK. Speaking at an industry seminar yesterday, GWR chairman Ralph Bernard said he had written to Culture Secretary Tessa Jowell and Ofcom… Continue reading Radio Industry Calls For Analogue Switch-Off Date

Ofcom’s plans to introduce a new self-regulatory framework for broadcast advertising have come under attack from a leading consumer watchdog, which claims the proposed system gives marketers a licence to run their own show.The new media super-regulator is planning to contract out the rules governing television and radio advertising to a new co-regulatory system, which… Continue reading Broadcast Self-Regulation Plans Comes Under Attack