More Uk articles

Growth in US internet usage has slowed in recent years but demand for high-speed services remains high, according to new statistics from Harris Interactive. An end of year survey shows that 69% of Americans can now be classified as internet users, an increase of two percentage points over last year. The number of adults online… Continue reading More Americans Taking The Broadband Route

The reclusive Barclay Brothers look set to take control of the Daily Telegraph after agreeing a £260 million deal to buy the global newspaper group headed by troubled media mogul Lord Black.The billionaire brothers are understood to have reached an “irrevocable” agreement to take over Hollinger Inc, in a move that will see them assume… Continue reading Barclay Brothers Agree Telegraph Takeover Deal

Marketers remain largely unconvinced about the viability of mobile strategies but the medium would appear to have greater potential in the future, judging from a survey carried out by Reveries.com. The study, sponsored by mobile marketing firm Mynamics, was conducted among more than 400 US marketers. Only 5.5% regarded the viability of mobile phones as… Continue reading Mobile Marketing Enters The Mix

WPP was seen in focus yesterday rising 5.19% to close at an eighteen month high. The global advertising and marketing group has been boosted by renewed talk of an economic recovery on both sides of the Atlantic with ZenithOptimedia and Universal McCann upgrading their global advertising forecasts for 2004.Meanwhile, Reuters was seen up 0.63% after… Continue reading Sharewatch: WPP Boosted By Positive Advertising Forecasts

With broadband coverage now almost complete in the UK, the priority should be to encourage greater uptake of the technology, according to a prominent BT figure. Speaking to an audience of local government and regional development organisations in London yesterday, Patricia Vaz, BT regional director for the South East, iterated that the telecoms giant was… Continue reading BT Pushes For Increase In UK Broadband Uptake

With broadband coverage now almost complete in the UK, the priority should be to encourage greater uptake of the technology, according to a prominent BT figure.Speaking to an audience of local government and regional development organisations in London yesterday, Patricia Vaz, BT regional director for the South East, iterated that the telecoms giant was fully… Continue reading BT Pushes For Increase In UK Broadband Uptake

The Wi-Fi gear market achieved remarkable growth in 2003 as prices fell and consumers embraced new technology. Shipments of wireless networking cards and access points totalled 22.7 million units, a 214% increase from 2002’s 7.2 million unit shipments, according to In-Stat/MDR. The emergence of 802.11g products and cheap prices for 802.11b equipment were behind this… Continue reading Wi-Fi Equipment Suppliers Reach For The Sky

Maiden Outdoor has successfully retained the lucrative three-year rail advertising contract for South East Trains.The deal includes the rights to sell a range of outdoor panels and posters at key stations along the South East line such as Waterloo East, Orpington, Bromley, Tonbridge, Lewisham and Sevenoaks.The contract represents a key win for Maiden as South… Continue reading Maiden Secures South East Trains Sales Contract

The Government’s plans to switch off the analogue television signal by the proposed 2010 deadline have been boosted by news that sales of integrated digital TVs are set to double or triple this year. More than half of the UK population now receives multi-channel television either through Sky Digital, cable or the recently launched Freeview… Continue reading Digital Television Sales To Soar, Says Report

OMDtvi has launched a wide-ranging interactive television campaign for Peugeot that will see the car manufacturer increase the scale of its iTV activity across a range of above-the-line adverts.The campaign, which launches this week across Sky channels and ITV2, will see interactive ads and banners link through to a mini DAL promoting the New Year… Continue reading OMDtvi Launches Interactive Campaign For Peugeot