More Uk articles

The outlook finally appears to be improving for UK advertisers and new research reveals a rising tide of corporate optimism that could see adspend climb to levels not seen since the dotcom boom. The IPA’s latest quarterly Bellwether report shows that the improving economic conditions have prompted more than half of all companies to increase… Continue reading Bellwether Reveals Increasing Optimism For Advertisers

ISBA has welcomed Culture Secretary Tessa Jowell’s recent announcement that she is unsure that a ban fast food commercials aimed at children would combat the growing problem of obesity.Speaking at the recent Oxford Media Convention, Jowell insisted she was unconvinced that a ban would have an impact on children’s deteriorating eating habits and claimed she… Continue reading ISBA Welcomes Government Stance On Food Advertising

US adspend rose by more than 5% during 2003, according to the latest data from Nielsen Media Research, with local media showing the strongest growth throughout the year. Nielsen Monitor-Plus, the advertising information arm of the research company, has reported that all major media categories showed a growth in adspend during the year, and each… Continue reading US Adspends Tops 5% During 2003, Says Nielsen

The Wireless Group (TWG) has increased its interest in DRG, owner of the London III digital multiplex licence, it was announced today.The radio company has concluded an agreement with the administrators of Clubmend Ltd to acquire its 6% stake in DRG. The acquisition is subject to the exercise of pre-emption rights by the shareholders of… Continue reading Wireless Group Invests Further In Digital Radio Market

While there has been justifiable excitement at the growth of broadband internet access, dial connections are far from dead and service providers will need to maintain support for their narrowband customers, says IDC. In its latest study, Western Europe Consumer ISP Forecast, 2002-2007, the research group predicts that the number of consumer broadband connections in… Continue reading ISPs Warned Not To Ignore Dial-Up Disciples

The Newspaper Society has completed the restructure of its marketing department with the appointment of Carla Pall to the newly created role of national advertising manager.The new role will see Pall assume responsibility for promoting the regional press directly to advertising agencies, following a shake-up of operations carried out by Russell Collier, who was appointed… Continue reading Newspaper Society Appoints Senior Advertising Manager

Online retail spend shot up by over 70% in the UK in December as a growing proportion of consumers eschewed the busy high street in favour of internet stores for their Christmas shopping. The Interactive Media in Retail Group claims that online sales totalled £1.324 billion last month, with electrical consumer goods and alcohol among… Continue reading Festive Boost For Online Retailers

The outlook finally appears to be improving for UK advertisers and new research reveals a rising tide of corporate optimism that could see adspend climb to levels not seen since the dotcom boom.The IPA’s latest quarterly Bellwether report shows that the improving economic conditions have prompted more than half of all companies to increase their… Continue reading Bellwether Reveals Increasing Optimism For Advertisers

Mobile data is driving further growth in the mobile market in Western Europe, with consumers taking up ever more sophisticated applications. A report from the Yankee Group has forecast continued growth in wireless data revenue as consumers move beyond text messaging to using data content services and applications. It estimates that mobile service revenue will… Continue reading Data Services To Boost Mobile Market

Hollinger International has called an emergency board meeting to discuss whether to block a £260 million bid by the reclusive Barclay brothers to acquire The Daily and Sunday Telegraph.It is understood that the board could meet as early as today to discuss the impact of the deal after shareholders expressed their outrage at the fact… Continue reading Dispute Grows As Barclay Brothers Move On Telegraph Titles