The number of children using the internet in the UK has increased by almost 60% over the last twelve months to almost 5 million, according to the latest research from Nielsen//NetRatings. The study shows that Britain has more under eighteens using the internet than any other European country, suggesting that brands wishing to target the… Continue reading Internet Usage Soars Amongst UK Under-18s
More Uk articles
The outlook is improving for the majority of communications agencies which are now more optimistic about the business climate than they were three months ago, according to new research published today.The first Agency Barometer survey from the recently established Communications Agencies Federation shows that almost a third of agencies reported that communications budgets committed by… Continue reading Outlook Improves For Communications Agencies
Camera phones outsold standard digital cameras for the first time in the opening half of 2003 and the holiday season should see a ramp-up in demand for these devices, according to Strategy Analytics. The research firm claims that global sales of mobile phones with embedded cameras climbed to 25 million units in the first six… Continue reading Camera Phones Outselling Digital Cameras
The market for multi-channel television has experienced unprecedented growth so far this year and now extends to more than 10 million homes in the UK, according to a new study from Continental Research.The Autumn 2003 Digital TV Report reveals that the successful launch of Freeview and growth of the Sky digital subscriber base has significantly… Continue reading Digital TV Now Reaches More Than 10 Million UK Homes
US online ad spending will increase by 14.5% to almost $7 billion this year, higher than previously anticipated, according to Geoffrey Ramsey, CEO of new media research and analysis firm eMarketer. Speaking at MediaPost’s annual Forecast 2004 conference in New York last week, Ramsey told delegates that total US online adspend would easily surpass last… Continue reading Online Advertising Back In Fashion, Says Research Head
The ITC has banned a Gillette TV ad featuring an office worker running from a building about to be demolished by a wrecking ball, after 159 viewers complained that it was too reminiscent of the World Trade Centre disaster.The commercial for the brand’s Right Guard deodorant featured an American-style TV presenter commenting on the man’s… Continue reading ITC Bans Gillette TV Ad Following 159 Complaints
Talk of a business press revival has cooled after it was revealed that US B2B advertising pages fell by almost 10% in July. The latest data from American Business Media (ABM) shows that ad spending was 7.9% lower in July 2003 than in the same month last year. Pages declined by 9.7% with all twelve… Continue reading US B2B Advertising Slows In July
Telewest Broadband is launching a pop-up ad blocker for users of its Blueyonder internet service in response to increasing consumer frustration with the advertising format.The move, which follows the recent relaunch of blueyonder.co.uk, will see Telewest form a partnership with software provider Panicware to give its internet users free access to a pop-up stopper download.The… Continue reading Telewest Launches New Software To Block Pop-Up Ads
The market for multi-channel television has experienced unprecedented growth so far this year and now extends to more than 10 million homes in the UK, according to a new study from Continental Research. The Autumn 2003 Digital TV Report reveals that the successful launch of Freeview and growth of the Sky digital subscriber base has… Continue reading Digital TV Now Reaches More Than 10 Million UK Homes
Scottish Radio Holdings (SRH) has said that like-for-like group revenues are estimated to have increased by 5% in the past year and the company anticipates further growth in coming periods.In a trading statement today, SRH claimed that radio revenues for the twelve months to September 30 are expected to be 6% higher than last last… Continue reading SRH Buoyed By Strong Revenue Growth
