Calls to ban junk food advertising to children look set to intensify after a report from the Food Standards Agency proved the link between food commercials and children’s deteriorating eating habits.The report concluded that children are strongly influenced by ads promoting soft drinks, sweets, snacks and breakfast cereals containing sugar. It revealed that they enjoy… Continue reading Junk Food Ads Found To Influence Children’s Diets
The Financial Times has appointed former financial sales manager, James Burton, to the position of head of global advertising sales, as part of the ongoing shake-up of its commercial operation.The new role will see Burton undertake responsibility for worldwide classified ad sales, both for the newspaper and FT.com. He will work closely with the FT’s… Continue reading Financial Times Appoints Head Of Global Ad Sales
Freeserve is launching the industry’s first free package advice line with the backing of a multimillion pound marketing campaign.The UK’s largest internet service provider will unveil an extensive television, radio and press campaign later this month to raise awareness of the advice line, which will help consumers chose the right internet package to suit their… Continue reading Freeserve Backs New Advice Line With Major Ad Campaign
Global cinema admissions will fall by 3.8% in 2003 to 8.46 billion, according to a new report from Informa Media Group. This follows a strong year in 2002, after declines in 1998, 1999 and 2000.Also On MediaTel Insight Today…Heavyweight Advertisers Turn To Online, Finds NielsenSome of the biggest-spending advertising brands are starting to move their… Continue reading MediaTelINSIGHT: Global Cinema Admissions To Fall In 2003
There has been a sharp recovery in radio airtime sales at UBC Media Group, leading the company to upgrade its outlook for the remainder of the year, it said this morning. At the time of UBC’s AGM in August, the company said that airtime sales at the commercial division had been performing below target, in… Continue reading UBC Sees Sharp Recovery In Radio Airtime Sales
Newcastle-based independent radio group, Forever Broadcasting, has sold its Juice Liverpool radio station to Absolute Radio UK for £3.1 million. Forever will realise £1.4 million from the disposal and this will be used to reduce the group’s debt. Juice Liverpool made an operating loss of £0.76 million in the year ending 30 September 2002 and… Continue reading Forever Broadcasting Sells Juice Liverpool For £3.1m
Capital Radio was seen in focus yesterday, down 4.33%, after reporting it is expecting a 4% fall in like for like airtime advertising revenues for the year ending 30 October, despite a gradually improving environment (see UK Radio Groups See Slight Upturn In Uncertain Market).Meanwhile, rival radio company, GWR, fell by 1.09%, after revealing its… Continue reading Sharewatch: Capital Falls On Poor Guidance
Global cinema admissions will fall by 3.8% in 2003 to 8.46 billion, according to a new report from Informa Media Group. This follows a strong year in 2002, after declines in 1998, 1999 and 2000. At the same time, overall global box office receipts will fall by 2.6% to $20.1 billion in 2003. This is… Continue reading Global Cinema Admissions To Fall 3.8% In 2003
There has been a sharp recovery in radio airtime sales at UBC Media Group, leading the company to upgrade its outlook for the remainder of the year, it said this morning.At the time of UBC’s AGM in August, the company said that airtime sales at the commercial division had been performing below target, in line… Continue reading UBC Sees Sharp Recovery In Radio Airtime Sales
Some of the biggest-spending advertising brands are starting to move their expenditure to online advertising, driving the overall growth of the medium, according a new report from Nielsen//NetRatings. For example, Nielsen’s US-based survey has found that the business and consumer services category – which includes some of the largest advertisers such as financial services and… Continue reading Heavyweight Advertisers Turn To Online, Finds Nielsen
