Mark Reen, former group ad sales director for IPC’s tx and Connect divisions, has been appointed to the same role at IPC SouthBank, as part of a realignment of IPC Advertising’s senior management team.Reen will be replaced by Neil Perkin, previously corporate account director, who will expand his responsibilities to head up the IPC tx… Continue reading IPC Advertising Restructures Senior Management Team
Global communications network, Aegis Group, has acquired the international research business Censydiam in a deal worth up to £8.75 million. Censydiam is based in Belgium but has offices in six other European countries as well as the US and Hong Kong. The company had revenues of approximately £15.7 million in 2002. Aegis will pay an… Continue reading Aegis Snaps Up Belgian Market Research Firm
Trinity Mirror was seen in the spotlight, up 1% in week on week analysis after a leading US investor reportedly expressed faith in the company’s chief executive, Sly Bailey, and retreated over its calls for the group to sell off its national newspaper titles.The New York-based investment firm, which holds a 5.5% stake in Trinity… Continue reading Sharewatch: Trinity Rises As Bailey Triumphs
Guardian Newspapers has announced three new senior appointments within its recently restructured advertising department, in an attempt to co-ordinate its operations and provide a greater client focus.Simon Kilby will take on the newly created role of head of agency sales, Mark Finney will become head of client sales and Helen George will head up the… Continue reading Guardian Beefs Up Newly Restructured Ad Team
Scotland’s national newspaper, The Scotsman, is launching its largest ever TV advertising campaign in a bid to bring a new, more powerful image to the brand.The six-figure campaign will run for 10 weeks and will feature a combination of 90, 60 and 30 second generic ads, with 20 second ads promoting the main property and… Continue reading Scotsman Re-Positions With Largest Ever TV Ad Campaign
The cost of digital radio receivers looks set to drop dramatically with news that leading consumer technology manufacturer, Sony, is to enter the market.Sony’s digital radios are expected to launch early next year and will undercut the price of the cheapest digital receivers, which currently retail at £99 (see DAB Receivers Could Revolutionise Radio Advertising).The… Continue reading Sony To Drive Growth In Digital Radio Market
The Telegraph has secured Honda Extreme Sports Cruisers to support a promotion to raise awareness of its association with the Southampton Boat Show.The deal will see 13 readers of the Daily Telegraph get the chance to win a Honda Accord Tourer and use of a Honda Extreme Sports Cruiser. To enter the competition readers will… Continue reading Telegraph Secures Honda For Boat Show Promotion
Online spending in the UK has almost doubled in the past year as the internet population continues to grow and more consumers are attracted by the lower prices and sheer convenience of web shopping. Broadband is also having a significant effect on ecommerce activity.Also On MediaTel Insight Today…Interactive TV Shows Steady Growth, Says US StudyThe… Continue reading MediaTelINSIGHT: UK Becoming More Internet-Friendly
The US Senate has stepped up its efforts to scupper new media ownership laws by invoking a seldom used “congressional veto” that threatens to frustrate rule makers. The Federal Communications Commission (FCC) is seeking to relax existing restrictions on ownership. Proposed moves include scrapping the ban on cross-ownership of newspapers and television and allowing broadcast… Continue reading US Congress Stands Up To FCC Over Media Ownership
UK magazine publisher Highbury House Communications (HHC) today said that the costs of its acquisition and restructuring programme, together with continued weak business publishing markets, are likely to push down profits for the whole of 2003. Announcing first half financial results, the group said that the second half of the year should see a good… Continue reading Highbury House Profits Fall After Restructure Costs
