First quarter underlying revenues at GWR Group were up by 0.4% year on year, driven by a good performance at the Local Radio Group (LRG). Strong national spend helped push LRG’s Q1 revenues up by 8%. At Classic FM, however, advertising has remained volatile, with a 16% dive in Q1 revenues, largely as a result… Continue reading Local Radio Group Helps GWR Stay Positive
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RAJAR listening figures for the second quarter of 2003 reveal a rather lacklustre period Capital 95.8 FM, which saw its weekly reach decline by 4.9% year on year, despite a high profile ad campaign and a re-vamp of its flagship breakfast show (see Capital Lures New Listeners With Major Ad Campaign)The station has also suffered… Continue reading RAJAR Results Q2 2003: Capital’s Dominance Dips As London Competition Grows
Clear Channel Communications, the leading radio station owner in the US, has reported an increase in second quarter profits despite a slight drop in radio advertising revenue. Revenues in the three months to the end of June climbed by 6.6% year on year to $2.32 billion. Quarterly earnings came to $251.3 million, up from $238.0… Continue reading Profits Grow At Clear Channel
The ASA has refused to uphold almost 200 complaints against a national press ad for Easyjet that featured a woman in a bikini next to the headline “Discover weapons of mass distraction”.The watchdog launched an investigation into the ad for the budget airline after 186 people complained it was demeaning to women and trivialised the… Continue reading ASA Refuses To Blast Weapons Of Mass Distraction Ad
Hollywood film studio, Metro Goldwyn Mayer (MGM), is understood to have withdrawn its $11.5 billion offer for the US entertainment assets of Vivendi Universal, after the French group asked for a higher price for the business. Vivendi is now thought to be asking for no less than $14 billion for the Vivendi Universal Entertainment (VUE)… Continue reading Vivendi Entertainment Price Is Too High For MGM
Capital Radio fell 2.97% yesterday after Bridgewell Securities cut profits and earning forecasts for the group ahead of the release of tomorrow’s RAJAR results for the three months to June 2003, which it expects to be disappointing.UBM was also seen in focus, up 14.72% after posting a 12% rise in pre-tax interim profits to £45.5… Continue reading Sharewatch: Capital Falls On Negative Forecasts
There is substantial evidence from the US of an increased demand by advertisers for media inventory, a trend which could lead to the return of media inflation, according to communications consultancy Media Audits. Strong demand in the network spot television markets in the States is leading commentators to predict cost inflation as high as double… Continue reading INSIGHTanalysis:UK TV Sees Media Deflation, US Set For Inflation
Capital FM has secured a deal to promote fabric softener brand Comfort Vaporesse through a series of sponsored radio campaigns across its network.The advertising activity will run across all mid-morning shows outside of London, including Hampshire, Sussex, Kent, Oxford, Birmingham, Wales and Central Scotland.The campaign will feature a competition offering listeners the opportunity to win… Continue reading Capital Goes Soft With Comfort Sponsorship Deal
The huge success of the paid search advertising market will be a key component in the modest recovery of US internet advertising this year, according to Jupiter Research. The industry’s first independent paid search revenue projections are released by Jupiter today as part of its online advertising forecast, which shows a market developing new formats… Continue reading Paid Search Will Boost Modest US Online Ad Growth
Emap Performance has appointed Vikki Timmons as head of marketing for television, across its portfolio of seven digital music channels.Timmons, who takes up the role next month, will be responsible for all aspects of affiliate and consumer marketing across Emap’s range of television channels, which includes cross-media brands such as The Box, Smash Hits, Kiss,… Continue reading Emap Appoints New Head Of Marketing For TV
