Recent figures from the Internet Advertising Bureau (IAB) and Price Waterhouse Coopers show that online adspend for 2002 reached £197 million, which equates to a 1.4% share of the total UK advertising market.The data suggests that the online industry is well on track to reach its target of almost doubling its adspend to reach 2%… Continue reading Feature: Internet Advertising Flexes Its Muscles
Over a third of US households will have at least one online game player by the end of 2003, according to a new study by Ipsos-Insight. The report, commissioned by the Interactive Digital Software Association (IDSA), estimates that the proportion of online gamers will reach 37% this year, up from 18% in 1999 and 31%… Continue reading Online Gaming Wins New Players
Carlton Communications has this morning unveiled first half financial results that beat market expectations, pushing shares in the group up by 7.2% to 119p by 10:00am this morning.Earnings before interest and tax were up from £11.3 million in H1 2002 to £32.0 million this time. The group moved into a pre-tax profit of £37.0 million,… Continue reading Carlton Results Push Shares Up As Profits Return
The number of US households with a high-speed broadband internet connection rose by 50% year on year in March, but the rate of growth is showing signs of slowing, according to a report from Pew Internet & American Life. A decline in the proportion of dial-up users wanting to upgrade to broadband, coupled with limited… Continue reading US Broadband Reaches 30m, But Growth Looks Set To Slow
The Department of Trade & Industry has announced that the bid by regional publisher Newsquest for 45 titles currently owned by Independent News & Media has been referred to the Competition Commission.It was revealed two months ago that IN&M was selling its UK regional newspaper business in a deal worth £60 million. The company intends… Continue reading Watchdog To Investigate Latest Newsquest Deal
Global mobile messaging revenues will double to almost $70 billion by 2007 as a result of further growth of SMS text messaging and uptake of new services. This is according to a study from media and technology consultancy Analysys. The report, Where Next For Mobile Messaging? Driving revenues profitably and controlling cannibalisation reveals that total… Continue reading Mobile Messaging Services To Bring In The Lucre
The Department of Trade & Industry has announced that the bid by regional publisher Newsquest for 45 titles currently owned by Independent News & Media has been referred to the Competition Commission. It was revealed two months ago that IN&M was selling its UK regional newspaper business in a deal worth £60 million (see Independent… Continue reading Competition Commission To Investigate Latest Newsquest Deal
BBC3 is celebrating its first 100 days on air by claiming an increase in share amongst its key 25 to 34 year-old audience.The digital entertainment channel, which launched last year after a series of delays and setbacks, has seen its share of the key youth demographic increase by 0.5% points on its predecessor BBC Choice.According… Continue reading BBC3 Claims Share Increase For Target Youth Audience
Leading US cable and DSL providers accounted for over 19 million high-speed internet users by the end of the first quarter of this year, according to the latest figures from Leichtman Research Group (LRG). The figures show record growth for the quarter, with the major providers adding almost 1.9 million new subscribers. This represents 65%… Continue reading US Broadband Internet Subs Top 19m
Lord Currie, the chairman of the new communications super-regulator, Ofcom, has pledged his support for co-regulation of the broadcast advertising industry.Speaking at the annual Advertising Association lunch yesterday, he commented: “Regulatory intervention should involve the least intrusive method possible to achieve the regulatory and public policy requirements we must discharge. This means a greater reliance… Continue reading Currie Pledges Support For Co-Regulation Of Industry
