The French advertising group Publicis has moved to refute speculation that it plans to make a takeover attempt for Cordiant Communications. The company has a long held interest in Cordiant’s 25% shareholding in ZenithOptimedia and made a bid for the parent group last month (see Cordiant Shareholder Rules Out Deal With WPP). However, it lost… Continue reading Publicis Denies Designs On Cordiant
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Emap is on track to meet end of year targets, with healthy revenues flowing into the company, according to chairman Adam Broadbent. The cross-media corporation held its AGM today and there was general satisfaction at performance in the year to date. Broadbent said that Emap had been “performing reasonably well” given the state of the… Continue reading Emap In Line To Meet Full-Year Expectations
Future Network, the specialist consumer magazine publisher, has reported a 7% increase in turnover for the first five months of 2003 with growth occurring in both circulation and advertising. Since May’s AGM (see Future Lifted By Bright Start To Year), steady progress has been maintained with revenues from circulation up by 8% while advertising revenue… Continue reading Gaming Points Way Ahead For Future Network
WPP was seen in focus yesterday, down 0.78%, on reports that the takeover panel, City Regulator, is to investigate the share dealings of Nahed Ojjeh, the Syrian chess promoter who has bought over a tenth of Cordiant Communications, potentially scuppernong WPP’s takeover bid for the group (see Mystery As Chess Queen Raises Cordiant Stake).Elsewhere, Reuters… Continue reading Sharewatch: WPP Falters On Cordiant Investigation
JCDecaux has secured an exclusive agreement with transport advertising group, AdBus, to sell 6-sheet advertising panels across Nottingham’s new tram network.The deal begins in November and includes a range of 6-sheet panels at tram stations across Nottingham, which JCDecaux claims is the UK’s seventh most profitable shopping destination with 612,000 inhabitants.The new agreement is part… Continue reading JCDecaux Secures New Tram Network Contract
The advertising downturn has caused a major shift in the way media agencies are paid, according to the latest research from the Incorporated Society Of British Advertisers.The third phase of the Paying For Advertising study, released this week, shows that almost half of all agencies now incorporate some form of payment by results (PBR) system.A… Continue reading ISBA Study Reveals Shift Towards Payment By Results
Controversy continued to be the key to success for ads wishing to make the news with Propeller’s latest survey revealing that Honda’s award winning ‘cog’ TV commercial inspired the most column inches during the second quarter of 2003.The survey, which measures the volume of editorial coverage of ad campaigns in national newspapers, shows that Honda… Continue reading Honda Tops Latest Ads That Make News Survey
WAP usage in the UK has almost doubled over the past nine months, according to the latest research from the Mobile Data Association (MDA).The figures show that 699 million page impressions were made across the four GSM mobile operators in May, taking the daily average to 22.5 million. This is double September 2002’s daily average,… Continue reading Wap Usage Continues To Grow During May
Viacom Brand Solutions and Viacom Outdoor have combined their retail and outdoor advertising offerings with the creation of a new service called Viacom Plus.The initiative will provide an “one stop agency approach” to marketing packages, which will be offered across Viacom’s portfolio of products.Viacom Plus will offer clients creative, media and retail planning, effectively cutting… Continue reading Viacom Launches Integrated Sales Service
Future Network, the specialist consumer magazine publisher, has reported a 7% increase in turnover for the first five months of 2003 with growth occurring in both circulation and advertising.Since May’s AGM, steady progress has been maintained with revenues from circulation up by 8% while advertising revenue rose 5%.The computer games sector was particularly dynamic with… Continue reading Gaming Points Way Ahead For Future Network
