The number of text messages sent in one day topped 100 million for the first time on New Year’s Day, as record numbers of mobile phone users sent SMS greetings to friends and relatives.The latest figures from the Mobile Data Association (MDA) show that 102 million person to person text messages were sent across the… Continue reading Record Breaking New Year Texts Top 100 Million
Insight Analysis: 2002 Financial Year ReviewA round-up of financial developments on the UK and international media scene during the past year.NAA See Revenue Growth Momentum For US NewspapersUS newspaper advertising could grow by as much as 6.1% this year, according to a high-end forecast from the Newspaper Association of America (NAA).Online Consumer Trust Builds In… Continue reading On MediaTel Insight Today…
Sales of DAB digital radios increased by 165% in 2002 and look set to more than double in 2003, according to the Digital Radio Development Bureau (DRDB).Around 75,000 DAB products went on sale in the run up to Christmas and a study carried out by the DRDB shows that almost all of them were sold,… Continue reading Sales Of DAB Digital Radios Boom In 2002
The ASA has banned a series of ads for air guns that featured in the Daily Sport on the grounds that they glamorised the use of offensive weapons.The ads, which offered readers the opportunity to call a premium line phone number to receive a selection of guns, described them as “double barrel shotguns” and “rapid… Continue reading ASA Raps Daily Sport For Irresponsible Gun Ads
Deutsche Telekom’s hopes of rasing around €2.2 billion from the sale of its cable assets are looking less likely to be realised, according to an article in today’s Financial Times. The report cites sources claiming that a consortium comprising Apax Partners, Providence Equity Partners and Goldman Sachs Private Equity will this week table a bid… Continue reading Deutsche Telekom May Not Get Asking Price For Cable Sale, Says FT
The media sector’s New Year hangover continued into Tuesday’s trading as stocks took another battering after weakness in the financial sector pushed the FTSE 100 below the key 4,000 level.On the corporate news-front, market research company Taylor Nelson Sofres was seen in focus after the group said that margin improvement was set to be below… Continue reading Sharewatch
January The tone for the year was set when AOL Time Warner, the world’s biggest media company, revealed preliminary results for 2001 which failed to meet expectations and admitted that it was anticipating “no recovery in the economy” for the foreseeable future. Meanwhile, Cordiant Communications, was understood to be in talks with bankers about extending… Continue reading Insight Analysis: 2002 Financial Year Review
The Chartered Institute Of Marketing (CIM) has delivered further bad news to the UK marketing industry by claiming that sales targets for 2003 are some of the most cautious ever.The research suggests that the marketing industry, which has been hit by a flurry of downgraded forecasts and bearish sentiment, has little to look forward to… Continue reading CIM Claims 2003 Sales Targets Are The Most Cautious Ever
The Chartered Institute Of Marketing (CIM) has delivered further bad news to the UK marketing industry by claiming that sales targets for 2003 are some of the most cautious ever. The research suggests that the marketing industry, which has been hit by a flurry of downgraded forecasts and bearish sentiment, has little to look forward… Continue reading CIM Claims 2003 Sales Targets Are The Most Cautious Ever
Granada has secured Coca Cola as the sponsor of the second series of Ant & Dec’s Saturday Night Takeaway, which begins on ITV1 this weekend.The deal, believed to be worth around £500,000, includes broadcast sponsorship of the prime-time show, as well as branding on the www.itv.com/takeaway website and a licensing agreement.Coca Cola has designed a… Continue reading Granada Partners Coca Cola With Saturday Night Takeaway
