According to a new Yankee Group report Up in the Air: The Future of Broadcast Television, the transition to digital television (DTV) broadcasting ‘remains stalled’. Equipment manufacturers, service providers and content producers are all blaming each other for the slowdown in digital take-up although the Yankee Group forecasts that digital television monitors will be in… Continue reading DTV Monitors In 24 Million US Homes By 2006, Says Yankee Group
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The ITC has called for the power to set a minimum budget for ITV’s news coverage following concerns that cuts in the value of ITN’s contract could threaten the long-term viability of its news provision.Speaking at the Royal Television Society’s annual Fleming lecture, chief executive of the ITC, Patricia Hodgson, expressed her concern that the… Continue reading ITC Moves To Protect News Provision
Havas Losses For 2001 Total £35.3 Million Havas Advertising has this morning announced full-year results for 2001 which revealed losses of £35.3 million including a £42 million goodwill write-down and £63 million in exceptional charges for the year. The group said that the advertising market would remain ‘weak’ in 2002 but anticipates that reorganisation, cost-cuttings… Continue reading Mixed Fortunes For European Media
Virgin Radio has secured Orange as the sponsor of its traffic, travel and weather bulletins in a six-month deal designed to promote the services to Orange mobile phone users.The deal, which runs from March to September, will see the mobile phone company sponsor over 250 spots each week on Virgin Radio in an attempt to… Continue reading Virgin Signs Sponsorship Deal With Orange
Increased circulation of 48% of all regional newspaper titles with ABC membership has been achieved alongside an industry-wide policy of reducing bulk sales and discounted copies, according to the Newspaper Society.“Despite pursuing a tough policy of reducing bulk sales across the industry the regional press as a sector has managed to improve its overall circulation… Continue reading Regional Circulation Up Despite Bulk Cuts
Emap Performance Online has signed a deal to provide entertainment and music content to Hutchison 3G which holds the UK’s largest third-generation mobile phone licence.The two year deal, which is the first of its kind to be negotiated by Emap, will see the company provide content from all of its music titles including Q, Mixmag,… Continue reading Emap Signs 3G Content Deal With Hutchison
There is a ‘continued underlying weakness’ in the US network television advertising marketplace, according to a survey by Jack Myers Report of media planners and buyers. Amongst the 125 respondents to the Myers survey, conducted in mid-February, only 16.5% expect that network upfront budgets will be greater than last year; 44.7% forecast that budgets will… Continue reading US Network TV Marketplace Remains Weak, Finds Myers
Teletext looks set to provide its data service to Channel 5, after its bid for the ten year licence was the only one received by the Independent Television Commission by last Friday’s deadline.The cash bid offered for the licence was £35,000 and the effective term of the Channel 5 licence will be reduced if digital… Continue reading Teletext Sole Bidder For C5 Service
UBM Shares Fall As Profits Are Halved By SlowdownUnited Business Media’s (UBM) chief executive, Clive Hollick, this morning said that ‘2001 was one of the toughest trading periods’ that the company has experienced, with the slump in technology advertising halving the group’s profits.UBM posted a pre-tax loss of £541.2 million, compared to a £2.1 billion… Continue reading UBM Shares Fall As Profits Are Halved By Slowdown
The Institute of Sales and Promotions (ISP) has formed a partnership with the Advertising Agency Register (AAR) as part of a move to simplify the advertising agency selection process.The partnership will see ISP members offered full access to the AAR’s advertising agency search and selection process as part of the AAR’s “added value membership benefits… Continue reading ISP Moves To Simplify Agency Selection
