Reed Business Information’s computer trading title Client/Server Magazine has closed only to be relaunched in October under a new name Corporate Networks . The editorial and advertising staff of the ‘extinct’ title will move over to the new magazine.This repositioning is intended to reflect the computing industry’s increasing concentration on the network as the centre… Continue reading Life After Death For Reed Title
Amra, the regional sales house, has taken a minority stake in a new relationship marketing agency called Third Tier which is being set up by ex-Word chief Jeremy Morris.The new venture will aim to generate revenue for different media from sources other than advertising, subscriptions and cover-prices. These could include joint marketing initiatives and other… Continue reading Amra Takes Stake In New Agency
Coronation Street is again top of the pops this week, with Wednesday’s episode attracting a commendable 14.91 million; Monday’s episode came in second at 14.76 million. Eastenders’ storylines pulled in a disappointing number of punters in comparison to The Street this week. The best it could do was 13.86 million on Monday. While, down on… Continue reading TV Viewing Summary W/E 15/06/97
Up until the end of last year EMAP’s Empire and Premiere titles were the only mainstream news-stand magazines which catered for film fans. Then, as if publishers all of a sudden woke up to the fact that the movie magazine market was just waiting to explode, four new titles were launched in the space of… Continue reading Film Magazines – Market Round-Up
In the dispute between CableTel UK Ltd and L!VE TV, the High Court has ruled that CableTel had technically met its carriage operation contract with the TV company.The cable channel had been excluded from the First Choice package recently launched by CableTel; L!VE challenged the legality of this. In May, a court order ruled that… Continue reading L!VE Cable Dispute
Three key employees of Independent Radio Group have cut their links with the company. Neil Jones, the sales and marketing director, has left; the individual stations will now take full responsibility for their sales and marketing needs. Peter Milburn, managing director of 1458 Lite AM, and Ian Smith, marketing director of Scot FM, have also… Continue reading Movement In The Ranks
Dedicated radio services licensed by the Radio Authority, will be covering a number of major sporting and music events this Summer.For the first time Royal Ascot Day Radio took to the airwaves on 17-21 June and Special Olympics FM is also broadcasting for the first time for three weeks leading up to the National Summer… Continue reading Dedicated Radio Services To Launch This Summer
TDI, the transport advertising specialist has appointed its first commercial sales director, Andrew Oldham. Oldham was sales director at the now extinct Media Sales & Marketing, he takes up his new position next month.TDI: 0171 482 3000
Capital Radio London has announced the results of a youth research study which examines the unique role that radio plays in young Londoners’ lives. The research has received full IPA approval.Media in general and radio in particular were found to fulfill different needs for young people as they pass through puberty. During pre-puberty media tends… Continue reading Radio Tunes Into Youth
Chris Rayner of BMP DDB Needham spoke yesterday at the Daily Telegraph Internet 97 Conference about the problems facing new web sites.Many companies have jumped on the New Media bandwagon, spent a great deal of time and money developing exciting and interesting web sites and then waited for a flood of visitors. A large number… Continue reading Promote or Die
