Once again the Mail is backing the wrong horse and a terrible reckoning is likely under a Truss Premiership.
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Reach’s sales and invention director tells The Media Leader what clients are excited about right now, what she would do if she had a year off work and which media company she would consolidate with or acquire given a choice.
The Lionesses’ win last month signals an opportunity for brands to tap into an evolving cultural conversation.
Last week Radiocentre launched its Optimiser tool, Steve Taylor examines what it can and cannot do for media planners and buyers.
Younger generations are increasingly turning to US-based streamers as opposed to live broadcast TV, Ofcom’s new report on the state of media says.
In brief: BBC iPlayer has registered its best first six months of the year in terms of number of streams.
In brief: eBay has moved to cut carbon emissions from its “Sneakers Authenticity Guaranteed 2022” campaign through a partnership with green media company, Scope3.
Mediatel is proud to introduce this year’s esteemed panel of judges for the 2023 Media Research Awards.
In brief: the new solution brings together a suite of gaming capabilities led by experts from OAC agencies TMA and GSD&M.
In brief: The Big Issue Group has agreed a three-year “green partnership” with Citroën UK who will provide a fleet of electric vans to distribute the magazines nationwide.