Reprise has appointed PHD’s head of ecommerce Heather Dawson as the IPG performance marketing agency builds a global commerce offering.
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Partner Content: Lumen Research’s Mike Follett and Brand Metrics’ Sean Adams share eight insights from the Mediatel Media Research Awards.
This will be the first time that live coverage of the men’s national team will have featured on Channel 4 in its 40-year history.
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
Tena, the incontinence liner company, has launched a TV ad destigmatising the menopause using Channel 4’s diversity award funding.
Snapchat unveiled a slew of new augmented reality features at their 2022 Partner Summit
The partnership and integration is meant to enable advertisers to activate first-party data in a “privacy-centric” way.
Streaming services like Netflix, Amazon Prime, and Disney+ are set to come under Ofcom’s regulatory remit for the first time.
With an upcoming Raoul Moat drama and Savile documentary, are broadcasters going too far?
Thee value of audio, relevance, and experience is key in the complex journey to understanding attention.
