More Uk articles

Brands need to act now to harness the conversion opportunity from “Wow Right Now” strategies.

Jan Gooding states the case for re-emerging from behind the screen and returning to workplace environments.

Partner Content: As the influencer marketing industry matures, influencer contracts are becoming more commonplace.

Paul Rowlinson, a 16-year GroupM veteran, is leaving the WPP media-buying group and the media industry.

Ocean’s board and management believe the company is “undervalued”.

The Media Plan: How does a disposable coffee pod brand use media to get across the message that it has sustainable credentials?

Bullish performances from more traditional networks and broadcasters is good news for both the industry and Dominic Mills’ shares

Partner content: broadcasters and technology platforms are working to align and simplify access, thereby making it easier to buy across multiple channels.

Nielsen had been suspended last month by the company’s parent, WPP’s GroupM, alongside two colleagues.

Even the world’s biggest advertisers are now too small to lobby tech giants and it’s time we stopped pretending their open letters will lead anywhere