Ocean Outdoor has identified 280 UK digital screens it claims have the same properties as primetime peak TV spots.
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Pippa Glucklich chairs the online membership platform to connect freelance talent with agencies and media owners
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Marco Bertozzi takes some time following his resignation from Spotify to reflect on how businesses can take practical steps to improve the makeup of their workforce.
Full report available at: Mediatel Connected > Media Landscape > Revenue and Forecasts > Forecasts
Remember when the hot topic was media in-housing? Nick Manning revisits the issue to reveal what happened
WPP’s partnership with TikTok will provide ‘Gold Standard’ ad solutions to network agencies and clients
Dominic Mills delves into the phenomena of Super Bowl advertising and mourns the death of satire (again)
MacCallum reflects on this year’s lockdown, the wider impact of Publicis’ split from Posterscope, and why the media industry needs to embrace neurodiversity.
Pharmaceutical giant, GSK is the latest advertiser to undergo the Advertising Experience MOT, launched last year by the ISBA
